April 10, 2018 Anna Hubbel It’s all about the “where.” In addition to its vertical camera format, Snapchat’s niche has been its location-driven advertising features, such as geofilters, Snap Map, and Context Cards. Now, the app has two new location-based targeting features meant to help … [Read more...]
Snapchat’s Product Updates for App Ads Include Deeplinks and More Granular Reporting
March 13, 2018 Anna Hubbel Getting users to download your app, much less make an app purchase, takes a lot of tries, re-tries, and patience. Last month, Snapchat introduced app ad product updates to help you attract new users, re-engage with existing ones, and reap the benefits of … [Read more...]
Snapchat Is Offering Free Ads to Small Startups
March 2, 2018 Anna Hubbel Snap is the Oprah Winfrey of social media advertising as of late, announcing yet again more free ad giveaways. Only this time, the company is offering free ads to startups linked with Silicon Valley startup accelerator programs such as Y Combinator. Earlier … [Read more...]
- 1
- 2
- 3
- …
- 23
- Next Page »
