Facebook Is Changing Attribution Settings As a Result of the iOS14 Update

Jan. 1, 2021 Jess Bailey Designs / Pexels Facebook is making changes to its attribution window, as a result of the upcoming Apple iOS14 update that will limit Facebook’s ability to track users’ online behavior. Specifically, once the update rolls out (called the AppTracking Transparency prompt) Facebook advertisers will have a harder time optimizing, targeting, and … Continue reading Facebook Is Changing Attribution Settings As a Result of the iOS14 Update