Grow your business with Microsoft ads advertising.
When it comes to running Microsoft ads, our Microsoft marketing experts know how to make your business profitable. Increase your revenue and scale your business with AdvertiseMint, the trusted Microsoft advertising agency!
Our Successful Clients:
Coca-Cola, Newegg, Viacom, Princess Polly, ConsumerAffairs,
Grant Cardone, M1 Finance, UEI College, NicoleSnow, ScentBox
What is Microsoft advertising?
Microsoft Advertising, formerly known as Bing Ads, is a powerful online advertising platform provided by Microsoft. Through its vast network of search engines like Bing, Yahoo, and AOL, as well as partner sites, Microsoft Advertising enables businesses to reach a diverse and engaged audience.
With a range of ad formats, including search ads, display ads, video ads, and native ads, advertisers can employ various strategies to connect with their target customers. Moreover, Microsoft Advertising offers robust audience targeting options, such as demographics, interests, and in-market audiences, allowing for precise audience segmentation. This level of targeting enhances ad relevance and maximizes the potential for ad engagement.
By leveraging Microsoft’s data insights and integration with Microsoft products like Microsoft 365 and Azure, businesses can optimize their campaigns for better performance. As a result, Microsoft Advertising presents a valuable opportunity for businesses to expand their online presence, increase brand visibility, and drive meaningful conversions.
Should my business be using Microsoft ads?
Using Microsoft ads depends on several factors, including your target audience, marketing objectives, and budget. Microsoft ads can be a valuable addition to your advertising strategy if your target audience frequently uses Bing, Yahoo, or AOL search engines.
With potentially lower competition and cost-per-click rates, Microsoft ads can offer a cost-effective way to reach a distinct user base. Additionally, Microsoft Advertising’s audience targeting options, such as in-market audiences and remarketing, enable you to connect with specific customer segments effectively.
If you already utilize Microsoft products like Microsoft 365 or Azure, integrating your advertising efforts with Microsoft ads can streamline data insights and optimization. However, it’s essential to consider the market share of Bing and other partner sites compared to other search engines like Google.
How much does Microsoft advertising cost?
Microsoft Advertising is a pay-per-click (PPC) advertising platform, which means you only pay when someone clicks on your ad. The cost per click (CPC) is influenced by the competitiveness of the keywords, with more competitive keywords typically having higher CPC rates.
Additionally, factors like ad relevance, landing page quality, and historical ad performance play a role in ad rankings and costs. Microsoft Advertising allows you to set daily or monthly budgets, giving you control over your spending. This flexibility will enable businesses of all sizes to participate in advertising on the platform.
While Microsoft Advertising may offer lower CPC rates compared to some other platforms, it’s essential to carefully manage and optimize your campaigns to achieve the best return on investment (ROI) and maximize the value of your advertising budget.
The Facts for Microsoft Marketing
Microsoft Advertising is the third largest search engine advertising platform in the world.
Microsoft Advertising is used by over 6 million businesses worldwide.
Microsoft Advertising generated over $10 billion in revenue in 2022.
Microsoft Advertising is growing at a rate of 20% year-over-year.
Bing powers 90% of Windows 10 desktop searches.
Microsoft Advertising holds 5% of the global search ad market.
What does Microsoft marketing do for your business?
Increase Online Sales
Find new customers and deepen relationships with people who will click through and buy.
Generate Quality Leads
Find your ideal prospects and present them with compelling offers or info about your business in exchange for their contact information.
Drive Profitable Mobile App Installs
Get your app into the hands of the right people and keep them engaged with your app.
Launch a New Product
Generate excitement and maintain momentum around a new product or service.
Increase Local Sales
Reach customers on their mobile phone who are located near your location to increase foot traffic and sales from your business.
Reach & Frequency
With guaranteed reach and frequency, you’ll ensure your potential customers are seeing your brand messaging on a consistent basis.
You can target audiences within a wide range of consumer attributes like demographics, interests, behaviors and custom audiences.
Reach an extremely targeted audience of business decision makers or individuals in specific roles or companies.
Three Advanced Microsoft Advertising Strategies
Growing Together Strategy
Rather than viewing customers merely as transactions, this approach seeks to build lasting relationships by understanding and fulfilling their needs. Businesses can continuously improve their products or services by prioritizing customer feedback, ensuring they align with customer preferences.
Keep up with the evolving customer journey
In today’s digital landscape, customers engage with multiple touchpoints across various channels before making a purchase decision. One key approach is to implement an omnichannel marketing strategy. By integrating your online and offline marketing efforts, you can provide a seamless and consistent experience throughout the customer journey.
Embrace the cookieless future
As the digital landscape evolves and privacy concerns grow, preparing for the cookieless future becomes essential for successful Microsoft marketing. One strategy is to focus on first-party data collection and optimization. By building direct relationships with customers and website visitors, businesses can gather valuable data through sign-ups, subscriptions, and interactions.
Why do you need a Microsoft ads agency?
From day one, you are accessing the collective knowledge of the agency experts and all the campaigns they have run in the past. This means avoiding costly mistakes someone less experienced may repeat.
As an agency, we have direct access to the Microsoft team to quickly solve critical performance issues, optimize existing ad performance, and access new features and tools to help you increase results ahead of your competition.
Utilizing the agency model allows your business access to multiple experts at a fraction of the cost for full-time individuals to complete the same work.
Microsoft Ads agencies have a proven track record of delivering results. They can help increase your website traffic, generate leads, and drive sales.
What do you get from an Microsoft marketing agency?
Improve your Microsoft ads with comprehensive growth strategies and expert management. Our team provides a custom combination of Microsoft services specifically tailored for your needs.
- Existing Microsoft Account Audit
- Microsoft Ads Competitor Audit
- Setup Microsoft Conversion Tracking
- Compiled Remarketing List
- Custom Audiences
- Lookalike Audiences Created
- Microsoft Copywriting
- Graphic Design
- Video Editing
- Microsoft Ads Creative Optimization
- Microsoft A/B Creative Testing
- Advice on Landing Page Copywriting, Design & Build
- Microsoft Conversion Rate & Quality Optimization
- Shopping Product Feed Setup & Optimization
- Mobile App Integration Set-up
- Lead Forms Created & Synced to CRM
- Microsoft Bidding Strategy
- Granular Microsoft Ad Groups
- Keyword & Audience Expansions
- Negative Keyword Additions
- Geographic Bid Adjustments
- Shared Microsoft Marketing Team Slack Channel
- Custom Reporting Dashboard with Data Source Integrations
- Weekly Microsoft Advertising Performance Review Meetings
- Strategic Quarterly Business Reviews & Sprint Planning
- Access to New Microsoft Ad Betas
Why select AdvertiseMint as your Microsoft Advertising Agency?
Our mission is to create the world’s most profitable ads. The AdvertiseMint accomplishes this with experts who specialize in Microsoft advertising ensuring your ads will be shown to the right audience, at the right time for the right price. Our job is to ensure this happens consistently and that the performance of your Microsoft ads are meeting your expectations. Our team uses a combination of elite individuals in media buying and creative, along with the latest technology in artificial intelligence and machine learning to ensure your ads are generating the results that matter for your business.
Why do you need a Microsoft agency?
Are you ready to grow your business with Microsoft ads? The team at AdvertiseMint helps successful companies like yours grow through Microsoft advertising.
There are three main reasons why companies hire agencies.
The first is because there is simply too much work on their plate and they need help growing their business. Agencies provide an expert team at a fraction of the cost of hiring full time employees. Our creative team and elite media buyers are standing by, ready to help you increase sales, generate high-quality leads, increase app installs and grow your brand.
The second is because they want to work with a team that is highly specialized in a specific type of advertising. Most business owners and executives want to work with people who are smarter than them, thus ensuring the best results for their business.
The third is performance. When business owners and marketing executives realize there is a disconnect between ad spend and results generated with their current team, it becomes a problem that needs to be addressed and resolved immediately. The opportunity cost of not making a change to an expert team can be devastating to the bottom line.
The world of advertising is changing faster than ever now, with new advertising platforms and opportunities becoming available all the time.
What makes AdvertiseMint better or different than competitors?
AdvertiseMint uses the ETP Method to provide superior results for our clients vs our competitors.
The ETP Method combines the three things that are essential with all advertising.
We have created a team that brings their elite skills to their industry. We’re talking elite media buyers, elite copywriters, elite video creators, editors and elite talent. Elite means an individual is dedicated to the process of becoming the best, which means they are knowledgeable but always learning, certified and have a track record of winning. Advertising is a team sport and we want you to have an All-Star team.
We embrace the new technology that is constantly improving advertising. This means selecting the best ad platforms, utilizing advanced features and latest tools in artificial intelligence and machine learning to create better ads, faster and more efficient than ever before.
Results are all the matter in Advertising and the end result of elite individuals using the latest in technology. The end result of everything we do. If the right people are using the right tools and analyzing the right data, the performance will speak for itself.
If you are committed towards growing your business and looking for an Advertising Partner, we’d love to talk with you.
ADVERTISEMINT has been proudly featured on:
Inc., Forbes, Entrepreneur, Newsweek, Social Media Week, Medium
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Disclaimer: AdvertiseMint is not owned or a subsidiary of Microsoft or Bing. AdvertiseMint is an agency that provides Microsoft advertising services to help businesses run profitable and successful ads on Bing. While AdvertiseMint may be listed in the Microsoft partner directory and works directly with the Microsoft support and agency teams, Microsoft does not endorse or promote AdvertiseMint as their official Microsoft or Bing advertising agency. All business names, trademarks and intellectual property regarding Microsoft or Bing on this page are owned exclusively by Microsoft.