Grow your business with Instagram Advertising
Increase your revenue and scale your business with AdvertiseMint, the trusted Instagram advertising agency!
Increase your revenue and scale your business with AdvertiseMint, the trusted Instagram advertising agency!
Are you looking to reach over 600 million targeted users on the world’s most popular visual social network? As an Instagram advertising agency, AdvertiseMint can be your solution for targeting the right customers, saving money on ad spend and scaling your campaigns to meet your ROI goals. Whether your business goal is to announce a new product, increase app downloads, drive traffic to purchase or attend an upcoming event, Instagram ads are proven to reach a highly visual and engaging audience. Our Instagram agency can help you tap into the niche market that will love your product or service, quickly getting your business where you want it to be.
Here are the top three reasons why you need
to advertise on Instagram today
Businesses are increasing their budget for digital advertising every year. In fact, the total online spend is expected to increase from $151 billion in 2015 to $204 billion in 2018. Digital advertising is growing because consumers are spending more time online via computers and mobile devices. Additionally, digital advertising provides more targeting mechanisms than traditional media.
600 million — that’s how many Instagram users there are all over the globe. Over 75 million of them interact on a daily basis. Additionally, almost 76% of Instagram users live outside the US — an entire new market for your business to access. With such a large base of regular users, Instagram is the ultimate platform to globally reach your target audience.
On Instagram, there are over 40 billion photos shared and 3.5 billion likes every single day. Engagement rates on Instagram stay consistent at 4.2% while engagement on other social media platforms such as Facebook and Twitter are between 0.3 and 0.7%. The reason that engagement is drastically higher on Instagram is because it’s highly visual and easy to use, making it quick to absorb information as well as allowing a much wider range of people to interact with each other.
Updated: December 8, 2023
Can you guarantee my Facebook ads will be profitable?
The answer is simple
The only guarantee is that Facebook will show your ads and take your money.
The rest is all a game. Constantly moving. Constantly adapting.
New Algorithms. New Competitors. New Challenges.
Its like a casino, and the house was built to win.
So how can your business grow?
Come closer! We’ll tell you how!
You need a guide. An expert. A team of experts.
Experts who navigate the Facebook ads jungle all day, every day.
Experts that constantly produce results.
They combine knowledge and data with creativity.
They know what works. They know how to scale.
They will outwork anyone to get results.
And guess what…
With Instagram, you can send people directly to any page on your website that you want them to visit.
Allow users to download your app – quick, easy and directly taken to the App Store for iOS or Android.
Display ads directly to users that have already downloaded your app reminding them of new features and ways to use your app.
Provide clear call to action buttons such as “Buy Now” or “Shop Now” that enable Instagram users to know exactly what action you intend for them to perform.
Tell your business story or announce the launch of a brand new product with 60 seconds videos.
Drive mass awareness to a targeted audience with guaranteed impressions and placement in the top ad position of Instagram’s feed in Photo, Video or Carousel formats.
Before I found AdvertiseMint, I had looked into several other companies that, on paper, appeared to be bigger and more established. However, during the vetting process, I was impressed with their communication and speed at which the projects were completed. It was for this reason that I chose to go with AdvertiseMint, and they continue to impress me with their knowledge, speed and communication.
– Alex, California
Similar to Facebook Advertising, you choose a daily or lifetime budget for each advertising campaign, including how much you are willing to pay per ad result. So far, pricing on Instagram has been averaging a cost-per-thousand views, or CPM, of $6.70. However, you can expect that cost to drop as more advertisers jump into the system. Most importantly, users are two and a half times more likely to click on ads than on other social media platforms. That means that spending $50 on an Instagram advertising campaign can go much further than on another platform.
AdvertiseMint helped me create Facebook Ads, and I couldn’t be happier with the job they did. Their team is very knowledgeable, and they helped me create a Facebook ad campaign quickly while still explaining what they were doing every step of the way. I would recommend AdvertiseMint to anyone with a business looking to use Facebook as an advertising tool. In the complicated world of social media advertising, they really know what they’re doing.
– McCall, Florida
Instagram is a photo and video-sharing social media platform with over 1 billion active users. It is a great platform for businesses to market their products and services because it is highly visual and engaging. Instagram users are also very active, with 90% of them liking or commenting on posts.
Here are some of the reasons why you should use Instagram for marketing:
By leveraging these advantages, businesses can effectively promote their products or services, build brand awareness, and cultivate a loyal and engaged community of followers on this popular social media platform.
Setting up Instagram ads is a straightforward process that can be accomplished through the Facebook Ads Manager platform. Here’s a step-by-step guide to help you get started:
By following these steps, you can effectively set up Instagram ads and start reaching your target audience with impactful and results-driven advertising campaigns.
To access and manage Instagram ads, you need to log in to Facebook Ads Manager. Facebook Ads Manager serves as the platform for creating, managing, and monitoring Instagram ads. Here’s how you can log in:
Once you have successfully logged in, you will be directed to the Ads Manager dashboard, where you can access and manage your Instagram ads along with other advertising campaigns.
The cost of Instagram advertising can vary depending on several factors, including your campaign objectives, target audience, ad placement, ad format, bidding strategy, and overall competition in the advertising marketplace. Instagram ads operate on a bidding system, where advertisers compete for ad placements based on their bid and the quality of their ads.
There are two primary pricing models for Instagram advertising:
Here are some of the factors that can affect the cost of Instagram advertising:
To get a better estimate of the potential cost, you can use Facebook Ads Manager to set up a campaign and enter your targeting parameters. The platform will provide you with estimated costs based on your selections, allowing you to gauge the potential investment required for your Instagram advertising efforts.
Instagram offers a variety of objectives for businesses to choose from when creating ads. These objectives are designed to help businesses achieve their specific marketing goals. Here are some of the objectives provided by Instagram:
To ensure that your Instagram ads are displayed correctly and appear visually appealing, it’s important to adhere to the recommended creative specifications provided by Instagram. Here are the general creative specifications for Instagram advertising:
Instagram Image Ad Specs:
Instagram Video Ad Specs:
Instagram Carousel Ad Specs:
Instagram Stories Ad Specs:
Instagram offers several different types of ads to cater to various advertising goals and creative formats. Here are the primary types of Instagram ads available:
Each type of Instagram ad offers unique features and creative possibilities, allowing you to choose the format that best aligns with your advertising goals and resonates with your target audience.
Instagram has specific ad policies in place to ensure a safe, respectful, and positive advertising environment for its users. Advertisers are expected to comply with these policies when creating and running ads on the platform. Here are some of the key ad policies for Instagram advertising:
You can find detailed information on Instagram’s ad policies in the Meta Advertising Standards area, as Instagram ads are managed through Facebook Ads Manager.
Yes, Instagram Advertising has a pixel. The Meta Pixel is a code that you can add to your website or app to track the actions of people who visit your website or use your app. This allows you to track conversions, measure the effectiveness of your ads, and create custom audiences for your ads. To add the Meta Pixel to your website or app, you can follow these steps:
Once you have added the Meta Pixel to your website or app, you can start tracking conversions. Conversions are actions that you want people to take on your website or app, such as making a purchase, signing up for your email list, or downloading your app.
There are a few ways to view successful Instagram ads. One way is to look at the ads that are featured in the “Explore” section of Instagram. These ads are typically from businesses that have a high engagement rate and that are getting good results from their ads.
Another way to view successful Instagram ads is to look at the ads that are running from businesses that you follow. If you see an ad from a business that you like and that you trust, it’s likely that the ad is successful.
Finally, you can also use the Meta Ad Library website to view successful Instagram ads. In Meta Business Manager, you can see a list of the most successful ads that have been run on Instagram.
Here are some of the factors that you can look for when evaluating successful Instagram ads:
By looking at these factors, you can get a good idea of which Instagram ads are successful and which ones are not. This information can help you improve your own Instagram ad campaigns and achieve your marketing goals.
Instagram advertising is a great way to reach a large and engaged audience. However, there are also some potential downsides to consider before you start running ads on Instagram.
Instagram advertising offers significant value for businesses across various industries. Here are some key aspects that highlight the value of Instagram advertising:
Overall, Instagram advertising can be a great way to reach your target audience and achieve your marketing goals. If you’re looking for a way to reach a large and engaged audience, Instagram advertising is a great option.
When it comes to Instagram advertising, following best practices can significantly enhance the effectiveness of your ad campaigns. Here are some key best practices to consider:
By following these best practices, you can create effective Instagram ads that reach your target audience and achieve your marketing goals.
Determining whether Instagram advertising is better than Snapchat advertising depends on various factors. Both platforms have their own strengths and appeal to different demographics. Here’s a comparison to help you evaluate which platform might be more suitable for your advertising needs:
Ultimately, the choice between Instagram and Snapchat advertising depends on your specific goals, target audience, and the type of content or experience you want to create. It may be beneficial to test and evaluate both platforms to see which one yields better results for your business.
The Instagram ads algorithm is designed to deliver relevant and engaging ads to users based on their interests, behaviors, and preferences. Here’s a simplified overview of how the Instagram ads algorithm works:
It is important to note that the Instagram ads algorithm continuously learns and adapts based on user feedback and engagement patterns. The algorithm aims to deliver a positive user experience by showing ads that are relevant, engaging, and aligned with users’ interest.
Creating an effective Instagram marketing strategy involves careful planning, defining goals, understanding your target audience, and implementing strategies to engage and grow your Instagram presence. Here is a step-by-step guide to help you create an effective Instagram marketing strategy:
An effective Instagram marketing strategy requires continuous evaluation, adaptation, and experimentation. Stay updated with Instagram trends, industry insights, and user feedback to refine your strategy and deliver a compelling experience for your audience.
Targeting the right audience on Instagram ads is crucial for maximizing the effectiveness and efficiency of your campaigns. Here are some steps to help you target the right audience:
By following these steps and leveraging the powerful targeting options available through Facebook Ads Manager, you can effectively reach and engage the right audience for your Instagram ads. Regularly evaluate and refine your targeting strategies based on performance metrics to optimize your campaigns for better results.
Creating effective Instagram ads requires thoughtful planning, compelling visuals, persuasive messaging, and strategic execution. Here are some tips to help you create effective Instagram ads:
By following these tips, you can create effective Instagram ads that reach your target audience and achieve both marketing and business goals.
Measuring the success of your Instagram ads is essential to understand the effectiveness of your campaigns and make data-driven optimizations. Here are some key metrics and methods to measure the success of your Instagram ads:
By tracking and analyzing these metrics, you can evaluate the success of your Instagram ads and make informed decisions to optimize your campaigns for better results.
Here are some tips on how to optimize your Instagram ads for maximum ROI:
By following these strategies, you can optimize your Instagram ads for maximum ROI and achieve your marketing goals.
AdvertiseMint is a full service advertising agency that specializes in performance. This means all aspects of our team are focused around growing your business and increasing your sales, leads or app installs. AdvertiseMint was founded in 2014 and has been featured on Inc., Forbes, Entrepreneur and Newsweek. Our team has worked for fortune 500 companies such as CocaCola and Newegg along with helping start-ups generate their first customer. If you are looking for help with your advertising. We would love to talk.
The AdvertiseMint HQ is located in Hollywood, California, however after covid, we enabled our advertising and creative experts to work remotely from all over the United States. This allows for an improved work/life balance with our team and thus, improved performance. While our team members may not always be in the same office, we utilize the latest tools for virtual meetings, digital collaborations and AI to ensure we’re completing our work efficiently so performance continues to increase.
We’re passionate about performance and want to grow your business. To accomplish this, we focus on three main elements. The first is hiring Elite individuals, these are media buyers and creative individuals that are striving everyday to be the best in their fields. The second is Technology, we utilize the latest in AI or machine learning tools to help get better results faster. The third is performance, if we have the right talent using the right tools, performance will increase and your company will thrive.
AdvertiseMint has been a leading advertising agency for the past 10 years. With over $500M in ad spend managed, our team has helped hundreds of companies increase sales and grow their business. We realize your business is unique and requires a custom approach towards your audience, advertising and analytics.
AdvertiseMint charges an agency rate based on a percentage of ad spend. Our pricing is transparent and is the same for all our clients. You can view AdvertiseMint pricing online. The agency rate ranges from 25% to 5% of the total monthly ad spend that AdvertiseMint managers for you. Our minimum budget requirement is $10,000 per month spent on advertising. There is no limit on the number of ad platforms you can run ads on. This amount covers certified media buyers, video editors and graphic designers to help ensure your results are increasing. Any customized projects or deliverables are billed at $150/hour.
When you sign up with AdvertiseMint, the first seven days is for onboarding. This is where the team will review your business information, competitors, branding, creative guidelines and perform an account audit for each advertising platform. The team will set up an initial onboarding call and then select a time to meet each week to review results and discuss what’s next. Each month, you’ll receive a custom report detailing progress.
We believe AdvertiseMint is the best Facebook ad agency to help grow your business. The AdvertiseMint team is dedicated to being elite at both media buying and creatives. We strive to be leaders in our industry, staying on top of the latest tools, features and systems that can help improve results. One of the biggest differences between AdvertiseMint and other ad agencies is we value every dollar that is spent on ads. We understand that each dollar matters when it comes to advertising and that everything must be measured by performance and if something isn’t working.
When you are reviewing agencies, you should consider the following elements – Leadership of the agency, expertise in the desired ad platforms or media placements, team size and location, along with cost structure.
AdvertiseMint guarantees that we’ll continue to work until your results are met. However, while AdvertiseMint would love to offer guarantees on advertising, it simply is not possible. There are many moving components with ad platforms that involve algorithms, technology and elements that we simply do not control or have access to.
When you sign up with AdvertiseMint, the team will set up weekly or bi-weekly calls with you to review performance and discuss the next steps with your campaigns. The team will also send over monthly reports discussing trends, analytics and elements causing performance to increase or decrease, along with our suggestions for moving forward.
AdvertiseMint uses a technology stack that includes the ad platforms and third party tools like Google’s Looker Studio. Our goal is to build any reports needed to ensure we can understand the changes in the campaign performance and how to continually optimize it.
The world of advertising moves very fast. The way we stay on top of things is by having a team of elite individuals that are dedicated towards being the best at what they do. This means they are consistently learning and monitoring their industry to stay a step ahead of the competitors. This consistent desire to learn keeps them on the forefront and then new features or strategies are discussed in our daily team meetings.
The top strategies we use is to follow the performance and focus on the elements that will make the biggest impact. This breaks down to two areas. Media buying and ad creatives. It’s essential that ads are shown to the correct audience and with the correct campaign structure. Ad creatives are also becoming more essential than ever. It’s important to have a consistent stream of unique content going to your consumers.
Here are our top picks for best Facebook ad agencies.
AdvertiseMint requires a 3 month commitment to begin. This gives us the time needed to get up to speed with existing ad account structure and begin building out a strategy that improves results. After the 3 months are up, the contract is renewed on a month-to-month basis. We believe this approach allows you the flexibility to always do what’s best for your business. Our job is to make you money and if we’re successful, we believe we’ll work together for a long time.
Disclaimer: AdvertiseMint is not owned or a subsidiary of Meta. AdvertiseMint is an agency that provides Instagram advertising services to help businesses run profitable and successful ads on Instagram. While AdvertiseMint is listed in the Meta partner directory and works directly with the Instagram support and agency teams, Instagram does not endorse or promote AdvertiseMint as their official Instagram advertising agency. All business names, trademarks and intellectual property regarding Instagram on this page are owned exclusively by Meta.