JAN 24, 2020 Rami Al Zayat / Unsplash There's no question that Facebook is the largest social media platform in the world. The highly popular network boasts more than two billion monthly active users, which is almost a third of the world's population. The social media giant has been … [Read more...]
How Experiential Marketing Can Grow Your Business
JAN. 20, 2020 The Duke returns with special guest Peter Abraham, founder of the Los Angeles-based marketing agency, Abraham Content Marketing Studio. Abraham is a storytelling expert specializing in social, experiential, and television campaigns for a wide variety of well-known brands, … [Read more...]
What Is Cost Per Click? A User’s Guide to Facebook Advertising
JAN. 15, 2020 John Moeses Bauan / Unsplash Facebook offers one of the largest and most effective platforms for digital advertising, allowing marketers to leverage nearly 1.62 billion daily users for their benefit. Well-deployed Facebook ad campaigns build brand awareness, solidify existing … [Read more...]
Live Nation Senior Marketing Manager Shares Tips on Promoting Events
JAN. 13, 2020 duke-of-digital-malcolm-gray In this episode of Duke of Digital, AdvertiseMint CEO and podcast host Brian Meert is joined by Malcolm Gray, the senior marketing manager at Live Nation. Gray, with his repertoire of marketing, radio, and social media expertise, shares his strategies … [Read more...]
How to Get Press for Your Online Business with Priscilla Vento (Podcast)
JAN. 8, 2020 In this episode, podcast host and AdvertiseMint CEO Brian Meert is joined by the Founder and CEO of 30 Miles North, Priscilla Vento. With more than a decade of experience, Vento reveals, among other valuable pieces of advice, her strategies for pitching to publications, the … [Read more...]
How to Double Your Instagram Followers
DEC. 9, 2019 Georgia de Lotz / Unsplash If you’re going to advertise your business through Instagram, your following is what makes or breaks the success of your social media campaign. Fortunately, once you’ve achieved a decent following, it gets easier to continue building it. But getting to … [Read more...]
Facebook Video Ad Best Practices with Anna Barnes (Podcast)
JAN. 1, 2020 In this episode, podcast host and AdvertiseMint CEO, Brian Meert, is joined by Anna Barnes, director of video at AdvertiseMint, to discuss video best practices for Facebook ads. At AdvertiseMint, Barnes creates videos for clients and optimizes their existing creatives … [Read more...]
How to Create a Fundraiser on Facebook
DEC. 23, 2019 Kat Yukawa / Unsplash Facebook has fundraising capabilities built into its interface. The first step to creating a fundraiser for your nonprofit organization is to decide whether you want to create the fundraiser from your personal account or from the nonprofit's account. If … [Read more...]
Instagram Quiz #1: Test Your Knowledge
DEC. 23, 2019 Since its debut to the public in 2010, Instagram has undergone a slew of changes, so much so that the app released nine years ago is so far from what it is today. In the past several years, Instagram has experienced a logo change, added new features—notably Stories, Direct, and … [Read more...]
Instagram Removes Likes with Amber Faust and Dominique Clare (Podcast)
DEC. 18, 2019 In this episode, podcast host and AdvertiseMint CEO Brian Meert is joined by two guests, Amber Faust, parenting influencer and blogger at Faust Island, and Dominique Clare, content director at Midwest Communications. Faust and Claire discuss the biggest change Instagram is … [Read more...]
