OCT. 26, 2020 Element5 Digital / Unsplash With more than two billion active site users per month, Facebook continues to be one of the largest and most popular social media networks in the world. On Facebook you have the potential to reach parents, families, and a wider audience with instant … [Read more...]
How to Create an Instagram Pre-Launch Strategy for Ecommerce Brands
OCT. 23, 2020 Social Cut / Unsplash Setting up a pre-launch for your business Instagram account can be intimidating. If your company is new to the platform or in social media, you may be confused as to where to begin, what assets are needed, and how to target an audience. The best way to take … [Read more...]
Due to iOS 14, Audience Network Will Become Bidding Only
OCT. 21, 2020 Greg Bulla / Unsplash Audience Network will transition to bidding only, beginning March 31, 2020 due to the iOS 14 update that changes the way companies collect online data. Although Facebook has already planned to focus on bidding since its roll out back in 2017, the social … [Read more...]
The Secret to Selling on Instagram without Spending a Cent
OCT. 21, 2020 Georgia de Lotz / Unsplash If you delve a little deeper into statistics, you will see that Instagram is truly a priority channel for business development. According to Emarketer, 11% of US users buy products on Instagram. Every day 200 million users visit at least one business … [Read more...]
How Facebook Is Working to Prevent Election Interference
OCT. 19, 2020 In 2016, Facebook came under fire for allowing fake and politically divisive Russian ads to overwhelm the social platform. It was suspected that this was done to disrupt and influence the election. For the 2020 election, Facebook is attempting to right these wrongs, and in … [Read more...]
6 Tips for Making Your LinkedIn Profile Stand Out
OCT. 16, 2020 Marten Bjork / Unsplash Maintaining a professional social media account, such as an account with LinkedIn, is important in today’s modern hiring process. In fact, hiring managers continue to check applicants’ online presence. Moreover, there are organizations that require … [Read more...]
10 Effective Strategies to Driving Traffic to a Newly Launched Shopify Store
OCT. 14, 2020 So you finally launched your e-commerce store on Shopify. Congratulations! Now, what’s next? As a brand new Shopify store owner, your top challenge is driving traffic to your e-commerce store. With more than 5,000 active Shopify stores, it can become extremely difficult for … [Read more...]
How to Develop a Killer Social Media Strategy for Wellness Businesses
OCT 12, 2020 LYFE Fuel / Unsplash A strong social media strategy has become a must for brands in most industries. The number of users now stands at around 3.5 billion people, which is roughly 45% of the global population. Not making use of this huge and expanding advertising space would be … [Read more...]
Shopify vs WooCommerce: What’s the Best E-Commerce Website for Dropshipping?
OCT. 9, 2020 Roberto Cortese / Unsplash In 2020, e-commerce sales soared more than ever before due to quarantine regulations that stop the further spread of COVID-19. In fact, just in the first quarter of this year, U.S. retail e-commerce sales amounted to more than $160 billion, about 2.33% … [Read more...]
35 Banned and Restricted Products You Can’t Advertise on Facebook
OCT. 7, 2020 Joshua Hoehne / Unsplash Although most businesses are welcome to advertise on Facebook's platform, there are some products and services that Facebook won't allow on its site. Before you decide to promote your business with Facebook ads, review this list of products and services … [Read more...]
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