With over 2 million residents, the vibrant city of Perth offers immense potential to expand your business. Companies that employ a Perth advertising agency like AdvertiseMint can ensure their message resonates with the right audience at the ideal moment.
Best ways to advertise in Perth
Perth is a vibrant city, and your business will need a marketing strategy to break through the noise. Perth residents are bombarded with daily social media ads, search ads, billboards, TV ads, and radio ads. It’s essential that your advertising dollars are being spent efficiently. Here are some of the most popular Perth advertising options for businesses.
Perth Paid Social Advertising
Paid social allows Perth businesses to reach consumers directly in their area. This is done by geo-targeted ads, targeting a specific zip code or a one-mile radius around a single point. Advertisers can also target aspects like interests, behaviors, or custom audiences of their customers, prospects, or visitors. You can learn more about each of the following types of advertising below:
- Facebook Ads
- Instagram Ads
- TikTok Ads
- Snapchat Ads
- LinkedIn Ads
- YouTube Ads
- Pinterest Ads
- Twitter / X Ads
Perth Paid Search Advertising
Paid search allows Perth businesses to reach consumers searching for their products or services on Google or Bing within a specific geographic area. These ads allow your business to appear on top of Google searches or Google Maps. This ensures customers find your business first before they find your competitors.
Perth Local Advertising
There are countless options for reaching consumers located in the Perth area. Each advertising option brings opportunities, challenges, and the need to monitor for a positive return on ad spend for the business. If you want to help grow your business with local Perth ads, please contact Advertisemint. You can learn more about local Perth advertising options here:
- Yelp Ads
- Nextdoor Ads
- iHeartRadio Ads
- Spotify Ads
- Pandora Ads
- Local Cable Ads
- Billboard Advertising
- Perth Metro Advertising
- Direct Mail
“Perth is a hidden gem. It’s not as well-known as some other Australian cities, but it’s worth visiting. The people are friendly, the food is great, and the scenery is amazing.” – Bill Bryson, travel writer
How to Advertise with Perth Sports Teams
When it comes to the people of Perth, their passion for sports is unparalleled. With various sports teams and venues, Perth offers an outstanding chance for businesses to sponsor, promote, and target a diverse audience of devoted fans on match days and throughout the year. If you’re interested in understanding how to promote alongside Perth sports teams, get in touch with AdvertiseMint today to explore your advertising options with teams like the Perth Wildcats, Perth Scorchers, Fremantle Dockers, West Coast Eagles, and the Perth Glory.
- Perth Wildcats (NBL) – The Perth Wildcats are a powerhouse in the National Basketball League. They play their home games at the RAC Arena. The Perth Wildcats have won the NBL championship multiple times, showcasing their dominance in Australian basketball. Perth Wildcats on Instagram | Perth Wildcats on YouTube | Perth Wildcats on TikTok
- Perth Scorchers (BBL) – Competing in the Big Bash League, the Perth Scorchers are one of Australia’s most successful T20 cricket teams. Their home ground is the iconic Optus Stadium. Perth Scorchers on Instagram | Perth Scorchers on YouTube | Perth Scorchers on TikTok
- Fremantle Dockers (AFL) – An integral part of the Australian Football League, the Fremantle Dockers play their home games at Optus Stadium. The “Dockers” have a passionate following in Western Australia. Fremantle Dockers on Instagram | Fremantle Dockers on YouTube | Fremantle Dockers on TikTok
- West Coast Eagles (AFL) – Another pride of Perth in the AFL, the West Coast Eagles have a rich history and have clinched several premiership titles. They, too, play at the Optus Stadium. West Coast Eagles on Instagram | West Coast Eagles on YouTube | West Coast Eagles on TikTok
- Perth Glory (A-League) – Perth Glory is the city’s premier professional football club competing in the A-League. They play their home matches at HBF Park and have a rich history in Australian soccer. Perth Glory on Instagram | Perth Glory on YouTube | Perth Glory on TikTok
How to Advertise to Perth Universities, Colleges & Schools
If your business targets customers between 13 and 30, it’s crucial to consider advertising options tailored for Perth students. This youth-centric demographic continuously evolves regarding their preferred social media platforms, information access methods, and daily tech use. Predominantly mobile-oriented, reaching this group demands a dynamic strategy featuring resonant content and ads. To discuss the best advertising and marketing methods for higher education in the Perth region, contact AdvertiseMint. Here are some top educational institutions in Perth:
- The University of Western Australia (UWA) – A renowned public research institution, UWA provides many programs celebrated for emphasizing research and innovation. UWA on Instagram | UWA on YouTube | UWA on TikTok
- Curtin University – A public research university, Curtin is esteemed for its engineering, business, and health sciences courses, among others. Curtin on Instagram | Curtin on YouTube | Curtin on TikTok
- Murdoch University – Located in southern Perth, Murdoch is respected for its focus on research and innovation and its extensive range of courses. Murdoch on Instagram | Murdoch on YouTube | Murdoch on TikTok
- North Metropolitan TAFE – A prominent technical and further education institution, provides vocational programs for students aiming for further studies or immediate workforce entry. North Metropolitan TAFE on Instagram | North Metropolitan TAFE on YouTube | North Metropolitan TAFE on TikTok
- South Metropolitan TAFE – Recognized for its comprehensive curriculum that includes pathways to higher education and career-centric courses. South Metropolitan TAFE on Instagram | South Metropolitan TAFE on YouTube
Perth High Schools
- Perth Modern School – This institution is renowned for its rigorous academic programs, extensive extracurricular activities, and focus on holistic student development. Perth Modern School on Instagram
- Shenton College – Emphasising collaborative and innovative learning experiences, Shenton College aims to empower its students for the global stage. Shenton College on Instagram
- Rossmoyne Senior High School – Rossmoyne offers a balanced educational approach, integrating academics, arts, and athletics for a well-rounded student experience.
How to advertise on the Perth metro and public transportation?
Between its intricate roadways, bus services, cycle paths, ride-sharing options, and train lines, residents of Perth are accustomed to a comprehensive transportation system. With the Public Transport Authority of Western Australia highlighting significant daily boardings on Perth’s public transportation, Perth offers distinctive advertising opportunities to target an audience of commuters based on locations, demographics, and other factors. If you’re keen on exploring Perth Train advertising, Perth Bus advertising, Perth taxi advertising, Perth rideshare advertising, or any other form of advertisement within Perth’s transportation ecosystem, the team at AdvertiseMint would be delighted to discuss an advertising strategy that will expand your business with transportation ads in the Perth area.
How to advertise on the radio in Perth?
With radio choices such as Mix 94.5, Nova 93.7, 6PR, 96FM, ABC Perth, and Triple J, residents of Perth have a diverse range of news, talk radio, and music to accompany them, whether they’re heading to the beach, commuting, or unwinding at home. Radio advertising in Perth presents a unique opportunity for businesses to connect with locals in an environment where they are actively engaged. Radio advertising can be tailored by station, music genre, and time slot in Perth. Additionally, digital radio platforms like iHeartRadio and Spotify offer advanced targeting options, allowing businesses to zero in on specific demographics, music preferences, geographical locations, and more. If you’re eager to expand your reach in the Perth area using radio advertising, the team at AdvertiseMint is here to guide you. We’ll ensure your radio strategy and creatives are effectively set up and executed and yield substantial returns for your business.
How much does billboard advertising cost in Perth?
Whether you’re driving along St Georges Terrace, Hay Street, Canning Highway, or navigating routes such as the Kwinana Freeway, Mitchell Freeway, or the Great Eastern Highway, one thing is for certain — you will encounter billboards in Perth. Most of Perth’s billboards are owned by large networks such as oOh! Media, JCDecaux, or QMS Media. The average price of billboards in Perth ranges between AUD $2,000 and AUD $15,000 per month, depending on the traffic and attractiveness of the location. Numerous networks provide remnant or cost-effective options if you have some flexibility on the sites, locations of the billboards, and their display duration. If you’re considering billboard ads for your business in the Perth area, the team at AdvertiseMint can assist in crafting your ideal strategy, pinpointing the best spots, ensuring your campaigns are implemented efficiently, and achieving a positive return on investment.
What are the most popular restaurants in Perth?
Perth’s dining scene is as diverse as the city itself. From sophisticated eateries, local cafes, and renowned chains to classic pubs, Perth residents and visitors are spoilt for choice when it comes to culinary delights. Advertising for restaurants in Perth requires a tailored approach, considering the city’s unique blend of locals, expatriates, and tourists. Effective restaurant marketing should emphasize the unique selling points, whether location, cuisine, ambiance, pricing, or endorsements from locals on platforms like Zomato, TripAdvisor, Google, and local Australian forums.
If you want to elevate your restaurant’s presence in Perth and require assistance, reach out to AdvertiseMint for expertise and insights. For your reference, here’s a list of some top restaurants in Perth:
- C Restaurant – Located at 44 St Georges Terrace, this revolving restaurant offers panoramic views of Perth and a fine dining experience.
- Rockpool Bar & Grill – Situated at Crown Perth, Great Eastern Highway, Burswood, Rockpool is known for its high-quality steaks and modern Australian cuisine.
- Nobu – Found within Crown Perth, this luxurious Japanese restaurant brings the famous international Nobu experience to Western Australia.
- The Little Creatures Brewery – Situated in Fremantle, this iconic brewery and eatery offers unique craft beers and a vibrant menu.
- Wildflower – Perched atop COMO The Treasury at 1 Cathedral Avenue offers dishes inspired by the indigenous ethos of six seasons with farmer and forager-driven menus.
- Il Lido – Located at 88 Marine Parade, Cottesloe, this Italian canteen is popular for its ocean views and scrumptious pasta and risottos.
- The Camfield – Near the Optus Stadium, this is one of the largest pub venues in Australia, known for its big screens, great beers, and extensive menu.
- Petition Kitchen – Nestled in the State Buildings at St Georges Terrace, provides a casual dining experience focusing on seasonal and local produce.
Top 10 things to do when you visit Perth?
With a consistent influx of travelers to Perth every year, advertising aimed at these tourists is vital for events, activities, tours, hotels, transportation, dining, and more. A specific advertising strategy for tourists is crucial for businesses capturing this market. Several paid social ad platforms allow targeting individuals present in a particular location but aren’t residents. This continuous flow of tourists offers a significant revenue opportunity for local enterprises. If you require assistance with your hotel promotions, tourism campaigns, or transport advertising in the Perth region, feel free to reach out to AdvertiseMint for more details. Here’s a glimpse of the most loved attractions and activities in Perth:
- Kings Park and Botanic Garden – A massive inner-city park offering panoramic views of the Swan River and downtown Perth, with rich aboriginal and European history and over 3000 species of the state’s unique flora.
- Fremantle Markets – Located in the historic port city of Fremantle, these vibrant markets offer local produce, fresh food, handicrafts, and various eateries.
- Cottesloe Beach – Renowned for its clear waters and iconic sunsets, it’s a perfect spot for swimming, snorkeling, and surfing.
- Swan Valley – Western Australia’s oldest wine region, it’s a haven for wine lovers, offering cellar-door wine tasting, delicious food, and artisan wares.
- Perth Zoo – A fantastic location to witness Australia’s native wildlife and other animals worldwide.
- The Bell Tower – Home of the Swan Bells, this modern tower offers panoramic views of Perth and the Swan River.
- Art Gallery of Western Australia – Located in Perth Cultural Centre, it houses an impressive indigenous, local, and international art collection.
- Rottnest Island – A short ferry ride from Perth, this island paradise is known for its picturesque scenery, pristine beaches, and unique quokka.
- Adventure World – Perth’s premier theme park offering thrilling rides and attractions suitable for all ages.
- Perth Mint – Discover the magic of gold with one of Western Australia’s oldest heritage sites, showcasing the gold pouring process and precious metal displays.
Popular social media accounts in Perth you need to follow.
Staying social is key to connecting with the heartbeat of any city. Paid social promotions enable your business to be spotlighted amidst the engaging content consumers interact with daily. To stay tapped into the pulse of Perth, here are some top social media accounts that you ought to follow:
- @perthnow – This is the account for PerthNow, a leading news source in Perth. They cover local news, sports, entertainment, and more.
- @urbanlistper – An essential account for lifestyle enthusiasts, it covers everything from the latest foodie hotspots to the coolest events happening in the city.
- @perthfoodadventures – Every food lover in Perth should have this on their list. They share tantalizing photos of the best dishes from renowned restaurants and hidden local favorites.
- @perthculture – If arts and local culture interest you, this is the account to follow. They comprehensively look at Perth’s vibrant cultural scene, from art exhibitions to theatre productions.
Complete Perth real estate advertising & neighborhood guide.
Targeting the right neighborhoods is essential for the success of your advertising campaign in Perth, Australia. Whether you’re considering targeted paid social and paid search ads or exploring local options like Yelp, Google, and local directories, it’s crucial to know your target audience’s location, demographics, and preferences. Here are some of the key neighborhoods to consider when advertising in Perth. For more in-depth insights, feel free to reach out to AdvertiseMint.
- Perth City Real Estate Advertising – The heart of Western Australia, Perth City offers a vibrant mix of business, culture, and entertainment. It has numerous restaurants, shops, and cultural attractions like the Perth Cultural Centre.
- Fremantle Real Estate Advertising – Located just southwest of Perth, Fremantle (or Freo) is known for its historic charm, bustling markets, and picturesque waterfront. It’s a favorite destination for both locals and tourists.
- Subiaco Real Estate Advertising – A trendy suburb near Perth City, Subiaco boasts a lively atmosphere with its cafés, boutiques, and entertainment venues. It’s a hub for sports enthusiasts, thanks to Subiaco Oval.
- Cottesloe Real Estate Advertising – If you’re looking to target a beach-loving audience, Cottesloe is the place to be. This coastal suburb is famous for its stunning beaches, outdoor activities, and the iconic Indiana Tea House.
- Leederville Real Estate Advertising – Known for its eclectic mix of restaurants, bars, and boutiques, Leederville is a popular hangout spot for young professionals and creatives.
- Mount Lawley Real Estate Advertising – This inner-city suburb is renowned for its cultural diversity, vibrant nightlife, and boutique shopping. It’s a hub for the arts and creative industries.
- Claremont Real Estate Advertising – A leafy, affluent suburb, Claremont offers a high-end shopping experience at Claremont Quarter and a relaxed lifestyle with beautiful parks and the Swan River nearby.
- South Perth Real Estate Advertising – With its stunning views of the Perth skyline, South Perth is desirable for those seeking a mix of urban living and outdoor activities along the foreshore.
Complete guide to annual events in Perth.
Selecting the right neighborhood for your advertising campaign is pivotal to achieving success. You have an array of options, from targeted paid social and paid search ads to local choices like Yelp, Google, and Nextdoor, as well as options like direct mail or local cable ads. If you aim to connect with users based on location, age, gender, ethnicity, home values, and more, here are some neighborhoods you should consider when advertising in Perth, Australia. For more comprehensive information, don’t hesitate to get in touch with AdvertiseMint.
- Perth CBD – The central business district of Perth, featuring an array of businesses, shopping centers, and cultural attractions such as the Art Gallery of Western Australia.
- Subiaco – Known for its vibrant nightlife, Subiaco is a popular spot for entertainment, dining, and shopping.
- Fremantle – This coastal gem is famous for its historic architecture, bustling markets, and relaxed maritime atmosphere.
- Cottesloe – Renowned for its stunning beach, Cottesloe is a beachgoer’s paradise and a hotspot for beachfront dining.
- Mount Lawley – A trendy and eclectic neighborhood, Mount Lawley boasts a thriving arts scene, boutique shops, and an array of cafes and restaurants.
- Claremont – Known for its upscale shopping, Claremont is a fashionable suburb with a mix of high-end retailers and beautiful parks.
- Leederville – A hip and bustling neighborhood, Leederville offers an array of cafes, bars, and live entertainment options.
- South Perth – With picturesque views of the city skyline, South Perth is a popular spot for outdoor activities and dining along the river.
- Joondalup – Located in the northern suburbs, Joondalup is a growing commercial and residential hub with a thriving business community.
How to advertise a professional service business in Perth?
Perth, Australia, boasts diverse professional service providers, making it a bustling market where standing out can be challenging for many businesses. Whether you’re a lawyer, doctor, dentist, contractor, accountant, or involved in childcare, food services, event planning, plumbing, electrical, carpentry, roofing, HVAC, waste removal, or security services, it’s imperative to promote your services effectively. To ensure your business stands out, consider creating local listings on platforms like Google My Business and Yelp, complemented by paid advertising campaigns that ensure your business is visible to potential customers. Running paid search and social media advertising campaigns can visually showcase what your Perth-based business offers. It’s all about making a lasting impression. If you require assistance advertising your service-based business in the Perth area, don’t hesitate to contact Advertisemint. Our team of advertising experts is here to help you craft and execute a winning advertising strategy that puts your business at the forefront of your local market.
Perth government advertising
Various government agencies and departments in Perth, Australia, often have specific advertising requirements. Whether you’re a politician running for office in Perth or work within a government division based in the city, you may require assistance creating and executing marketing campaigns, advertising initiatives, or creative elements such as videos, photography, or graphic design. AdvertiseMint is here to help you devise a comprehensive strategy, adhere to government regulations, manage media placements, and provide key performance indicators (KPIs) for a successful return on investment. Below, you can find a list of key government resources for the city of Perth, which can serve as valuable partners for your advertising endeavors:
- City of Perth Official Website
- Perth Chamber of Commerce
- Office of the Mayor of Perth
- Perth City Council
- Perth Public Library
- Perth Police Department
- Perth Fire and Emergency Services
- Western Australia Small Business Development Corporation (SBDC)
- Western Australia Office of the Auditor General
- Western Australia Water Corporation
- Western Australia Department of Parks and Wildlife
- Western Australia Department of Transport
- Western Australia Department of Infrastructure and Regional Development
- Western Australia Department of Veterans’ Affairs
- Western Australia Bureau of Meteorology
What is the Best Perth Ad Agency?
We believe AdvertiseMint is the best Perth advertising agency. AdvertiseMint brings a full team of advertising experts that include account managers, media buyers, copywriters, creative experts in video production, video editing, photography, graphic design and data analysis to ensure our metrics are being met. We would love the opportunity to help grow your business.
Disclaimer: AdvertiseMint is an advertising agency that provides advertising and marketing services to businesses located in Perth. The details provided on this page are for informational purposes and to help explain the services we provide for our clients. AdvertiseMint has no affiliation or exclusive partnerships with the city of Perth, tourist locations, government divisions, sports teams, educational institutions, annual events, restaurants, or other businesses mentioned on this page.