Source / Solen Feyissa on Unplash TikTok has insane potential for businesses, but most of them don’t even know it. Here are 3 things you should do to find out if TikTok advertising is right for your brand. TikTok is quickly taking over as one of the most important social media platforms. With one … [Read more...]
Amazon Product Advertising for New Items & Stores: 5 Keys to Success
74% of shoppers start searching for their next purchase on Amazon.com, and the amount consumers spend on the platform increases every year. For this reason, recognition and popularity on Amazon can have a snowball effect on sales and profit that you can’t get anywhere else - so much so that brands … [Read more...]
Color Psychology in Marketing
Color has a major influence on people, and when it comes to marketing, the colors you use will impact the choices consumers make. In this article, we’re going to talk about the psychology of color in marketing, how it's used by leading digital advertising agencies and experts, and what tactics you … [Read more...]
How to Create TikTok Ads That Convert: 5 Tips and Examples
Source / Cottonbro at Pexels Smart brands have turned to TikTok for advertising and marketing, appealing to a younger audience that loves to digest video content. If your core customers are under the age of 30, this is one social platform that you don’t want to ignore. We’re going to explore … [Read more...]
Amazon Holiday Deals 2021: The Smart Seller’s Guide
Have you created your Deals for Black Friday and Cyber Monday on Amazon yet? If you haven’t, you could be missing out on a huge boost in holiday sales. Submissions for Deals this holiday season are due September 17th at 11:59 PM (PST), so now’s the perfect time to get acquainted with your options … [Read more...]
The Best Time to Post on Instagram in 2021: What Top Results Don’t Tell You
Knowing when to post on Instagram can effortlessly boost engagement and views. You need to ensure your compelling content is popping up on your audience’s Feed, so timing matters. There’s just one problem: each research article and search result has a different answer for what the best time to post … [Read more...]
How to Get Your Product on The Amazon Internet Famous Page: 3 Examples
If you’re an Amazon seller or have an online store, you might want to check out the Amazon Internet Famous section. This secret selection is home to products that have become so popular that they’ve reached ‘internet famous’ status. It’s packed with products that went viral on social media—many made … [Read more...]
Make a Call to Action that Sells: Best CTA Words, Phrases, Examples
A call to action (CTA) is your chance to turn a lead into a conversion. For this reason, it is an essential aspect of your marketing and advertising strategy. Whether it’s for email marketing campaigns, advertisements, or landing pages, a CTA is crucial to success, and a lackluster call-to-action … [Read more...]
Creating a Powerful Instagram Reels Ad in 4 Steps
Source / Alexander Shatov on Unsplash In mid-June, Instagram introduced Reels ads, a new way to reach customers and grow your audience. It’s intended to reach users who aren’t following your account yet, instead of ads targeting people who already follow your account. Reels ads officially launched … [Read more...]
You Can Hide Likes On Instagram Now—but Should You?
One of the more controversial decisions that Instagram has made recently was allowing users to hide the number of likes they receive. The social media platform made this decision to curb the competitiveness of the app and protect the mental health of its users. However, if you use Instagram a help … [Read more...]
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