DEC. 23, 2020 Brett Jordan / Unsplash Which one should I use, Google AdWords or social ads? Which one is more effective? In which one should I invest? Nowadays, there is a big debate regarding Google Adwords services and social ads services. There is a big debate towards the importance of … [Read more...]
3 Strategies to Becoming a Niche Influencer
DEC. 21, 2020 Word of mouth is still one of the most powerful forms of marketing all over the world. People trust other people they admire more than brands and their sales tactics. That’s why influencer marketing is on the rise. It’s based on authenticity and trust. To gather an audience … [Read more...]
4 Powerful Ways to Grow Your Brand with Social Listening
DEC. 18, 2020 Kyle Smith / Unsplash Do you want to discover an audience, grow your business, drive sales, and get more traffic? Start by asking who your customers are and what they want. How? With social listening. Social listening is when you monitor the mentions of your brand, products, … [Read more...]
How to Promote Your Food Delivery Business on Instagram
DEC. 16, 2020 Jon Tyson / Unsplash When Instagram first popped into the scene in 2010, it looked the same as any other social media platform. Full of pet selfies, food images, and much more. Fast-forward to 2020, and Instagram is considered one of the best marketing tools for business owners, … [Read more...]
3 Ways to Ensure Your B2B Marketing Strategy Is 2021 Ready
DEC. 16, 2020 Moritz Knöringer on Unsplash Future-proofing marketing strategies for the upcoming year is something that B2B marketers do without fail, and it's a crucial task in their marketing arsenal. However, considering the unpredictable events of 2020, preparing for 2021 looks quite … [Read more...]
A 5-Step Guide to Creating a Successful Video Marketing Strategy
DEC. 9, 2020 Kushagra Kevat / Unsplash Facebook videos are viewed 8 billion times daily. Plus, there are 3.5 billion live streams going on. These are impressive numbers that speak of the demand for video content. Here we share five steps that will help you integrate video into your company's … [Read more...]
8 Proven Methods That Prevent Shopping Cart Abandonment
Shopping carts are essential for the success of any e-commerce business, so it is important that we put plenty of thought and consideration into how effective they are. Cart abandonment rates are almost up to a staggering 70%, and with businesses set to lose a combined total of more than 4 trillion … [Read more...]
How to Boost Channel Subscribers and Engagement Using YouTube Giveaways
DEC. 3, 2020 Almost all major YouTube channels have, at some point, hosted a giveaway. Giveaways are fun, interactive, and engaging campaigns that can produce huge growth. The main benefit of a giveaway is its ability to boost subscribers, engagement, and views instantly. A boost in any … [Read more...]
10 Instagram Marketing Tools That’ll Build Your Brand Following
DEC. 1, 2020 Kate Torline / Unsplash According to the Global Web Index, on average, most people spend over two hours every day on social media platforms. Of these, Instagram has over 1 billion monthly active users. With this amount of active users, you must identify ways to promote your brand, … [Read more...]
How to Edit Stock Photos for Facebook Ads
NOV. 27, 2020 Cottonbro / Pexels Facebook users come across a boatload of ads daily. To stand out and attract enough eyeballs to your business, your ads need to glow with eye-catching images that would cause your target buyers to pause and click instead of scrolling away. Fortunately, you … [Read more...]
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