JAN. 29, 2021 Lisa Fotios / Pexels The current digital age has pushed forward the presence of social media graphics, and whether you’re a marketer or not, the importance of this is equally understood. After all, Instagram is the social platform with the fastest growth margin. And the reason? … [Read more...]
iOS14’s App Tracking Transparency Feature to Arrive Early Spring
Apple's iOS14 App Tracking Transparency feature is expected to be the default setting for all users come early spring, reports TechCrunch. The iOS14 feature requires users to opt-in to data tracking, preventing Facebook advertisers and Facebook advertising agencies (among other digital online … [Read more...]
8 B2B Instagram Marketing Strategies
B2B companies require a creative and well-formulated marketing plan. When most businesses think about B2B marketing strategies, they tend to focus on outbound and direct techniques such as sending messages to prospective clients. As the world has switched to social media, it is vital to utilize its … [Read more...]
Why Did My Analytics Data for Facebook Ads Disappear?
If you logged into Ads Manager, clicked on analytics for your Facebook ads, and found that — alas! — all of your data somehow disappeared, don't panic too much. The data will return within a matter of hours, and in fact, one of AdvertiseMint's account managers experienced the same problem. Whether … [Read more...]
4 Social Media Marketing Tips to Earn More Traffic for Your Local Business
Jan. 18, 2021 Polina Tankilevitch / Pexels Social media marketing is vital to engaging with your target audience and reaching out to your prospects. As per 2019 stats, social media has 3.5 billion global active users. And 97% of customers between 18 to 34 years read online reviews to … [Read more...]
Here Are All of the Updates About iOS14
Mateusz Dach / Pexels The changes that come with the Apple iOS update has caused quite a stir among Facebook advertisers who worry that their ad performance will become negatively affected — and their concerns are valid. According to Facebook, Apple's new AppTracking Transparency (ATT) prompt will … [Read more...]
Facebook Is Changing Attribution Settings As a Result of the iOS14 Update
Jess Bailey Designs / Pexels Facebook is making changes to its attribution window, as a result of the upcoming Apple iOS14 update that will limit Facebook's ability to track users' online behavior. Every FB ads agency has been keeping its eye on this one. Specifically, once the update … [Read more...]
How to Go Viral on TikTok: From 0-100K Followers Fast
cottonbro / Pexels Social media is a powerful branding tool for small businesses and start-ups. When interviewing business owners for the UpFlip blog, the majority cite social media platforms as their most productive marketing channel. For some, like Mile High Productions, social media is … [Read more...]
How to Integrate Email Marketing with Your Social Media Efforts
Torsten Dettlaff / Pexels If you’re thinking of two of the most effective and widely used digital channels in the customer acquisition realm, social media along with email marketing will top the list. Rather than arguing between the two, try integrating the them for a better … [Read more...]
Snapchat Lowers Daily Minimum Spend to $5
Snapchat is making advertising more accessible to businesses. Now, you can advertise on the social media app at just $5 per day, the platform's new spending minimum. Since Snapchat advertising is an auction, your daily spend may fluctuate depending on your objective, budget, campaign duration, … [Read more...]
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