NOV. 25, 2019
Brian Meert, CEO of AdvertiseMint, launches his new daily podcast, Duke of Digital. The first episode is currently available to stream on iTunes.
In this episode, Meert introduces himself and his podcast, explaining the origins of his podcast title.
“A Duke is someone who a king assigns to oversee lands or territories. And to some extent, it’s kind of how I felt,” says Meert. “I work directly with other business owners who are trying to be profitable in those lands. I’ve helped a lot of them navigate those waters, and so it just felt like a fitting title.”
Meert also explains why he started the podcast.
“My goal is to help you get through the process, to demystify a lot of the elements that go around online marketing or running an online business, especially with some of the new stuff that’s out there, with Google Ads and Facebook ads and e-commerce.”
Does Meert truly have royalty in his blood? The Duke of Digital reveals the truth:
“I have heard a couple of times at family reunions of stories that involve some royal blood. I’ve never actually looked into my family tree to figure out if it’s true. I just kinda liked hearing the stories and being like, ‘Oh yeah, it must be true.'”
Although Meert takes on the first episode solo, he invites experts in subsequent shows, including a PR professional, an influencer marketer, and a Shark Tank contestant, discussing topics related to digital marketing, from using social media to sell out events to improving Facebook ad creatives.
Of course, it wouldn’t be a digital marketing podcast without three tips on how to grow a business. What are those tips, you ask? You’ll have to listen to the podcast to find out.
Click the player below to listen to the first episode.
By Anne Felicitas, editor