Chatbots (Bots) are programs on Messenger designed to provide you information (such as weather forecasts) through a natural, conversational tone. Although Bots are powered by artificial intelligence (AI), they sometimes need human assistance to help with more difficult questions or tasks. Chatbots will eventually help us search for anything without opening a Web search or multiple apps. Developers for Messenger can currently implement three main capabilities which include send and receive API, generic message templates, and welcome screen + null state CTAs.
About Brian Meert
Brian Meert is the CEO of AdvertiseMint, a Hollywood-based digital advertising agency that specializes in helping successful companies advertise on Facebook. He began his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital ad spends in the entertainment, fashion, finance, and software industries. Brian has an MBA in marketing and over 15 years of experience in digital marketing & advertising.