Grow your Business with Facebook Advertising

Grow your business using Facebook ads

With more than 1.2 billion people visiting News Feed on average of 14 times per day, Facebook provides an incredible opportunity for you to capture the attention of people you want to reach and drive them to your website on any device. There has never been a better opportunity to reach your target audience with such accuracy and with any sized budget.

Here are three reasons why you need to be advertising on Facebook.

Digital Advertising is Growing

Businesses are spending more on digital advertising every year, in fact, total online spend is expected to increase from $151 Billion in 2015 to $204 Billion in 2018. Digital advertising is growing because consumers are spending more time online via computers and mobile devices. Also, digital advertising provides many targeting advantages over traditional media.

20% of all Internet Advertising is on Facebook

Facebook recently made two changes that created an advertising gold rush by companies looking to reach their target audience. First, Facebook allowed the ads to appear in the newsfeed which is where most users spent their time on the site. Second, Facebook implemented a robust ad targeting system, which gives advertisers thousands of options to reach your exact audience.

 

Demographics

Choose the audience for your ad based on demographics like age, gender, education and more. Reach people in cities, countries and communities where you want to do business.

Interests

Reach people based on their interests, hobbies and the Pages they like on Facebook. This also includes being able to target fans of your direct competitors.

Behaviors

Find people based on their purchase behaviors, device usage and other activities.

Connections

Reach people who are connected to your Page, event or app, as well as their friends.

Custom Audiences

Connect with the people you already know, and more people like them, on Facebook.

 

Newsfeed: Desktop

A 1200 x 628 image that is placed inside the newsfeed for users viewing Facebook from their desktop computer.

Video Views

Facebook allows you to upload and promote videos towards targeted users using mobile or desktop devices. 

Newsfeed: Mobile

A shortened version of the desktop ad that will only be displayed on mobile devices.

Mobile App Installs

A mobile specific ad that directs users right to the app installation page on iTunes or Google Play.

Newsfeed: Sidebar

A smaller ad that is displayed on the right side of the Facebook page when viewed on a desktop.

Page Likes

An easy to create ad that allows your targeted audience to “Like” your fan page with a single click.

How much does it cost?

Facebook ads operate on a bidding system which means the person who bids the highest will have their ads shown first. The upside to this approach is that Facebook has so much volume that often ads with lower bids are still displayed. Cost per click usually ranges between $.10 and $5.00 while cost per thousand impressions will range between $.25 and $4.00. AdvertiseMint charges a flat agency rate of 10%, 15% or 20% based on your total ad spend. With this fee, our team manages all your ad creative, targeting, audiences, AB testing and reporting. This means when it comes to Facebook advertising, you can just sit back and let us do all the heavy lifting for you.

How are Facebook ads different from Google ads?

Google has been the digital advertising leader for the past 10 years. Individuals looking to solve a specific problem often “Google” their problem which allows businesses that offer a solution to advertise directly on that keyword. This is a great method of advertising but the downside is that you have to wait until a person searches for their problem before your ad will be displayed. Facebook advertising allows you to target your ideal customers based on their interests and behaviors, even before they have a need for your product or service. Because Facebook has so much data on its users, businesses can get extremely targeted with who sees their ads, which saves them money in the long run over traditional advertising such as print, radio or TV.

 

“AdvertiseMint helped me create Facebook Ads and I couldn’t be happier about the job they did. Their team is very knowledgable and helped me create a Facebook Ad Campaign quickly while still explaining what they were doing every step of the way. I would highly recommend AdvertiseMint to anyone with a business looking to use Facebook as an Advertising tool. In the complicated world of social media advertising, they really know what they’re doing.”

– McCall, Florida

“Before I found AdvertiseMint, I had looked into several other companies that on paper, appeared to be bigger and more established. However, during the vetting process, I was impressed with their communication and speed at which the projects were completed. It was for this reason that I chose to go with AdvertiseMint and they continue to impress me with their knowledge, speed and communication.”

Alex, California

Hi. Over the past 15 years, I’ve worked in both corporate and start-up positions and realize how vital it is to have great people on your team. Because digital is changing so quickly, its important to always have an understanding of your goals, a deep knowledge of the available tools and clear communication about the progress that is being made. I founded AdvertiseMint to become the leader in Facebook advertising and to make the process simple, effective and fun for the companies we represent. Our friendly team is standing by and ready to ensure your Facebook advertising is profitable. I know there are many options when it comes to digital advertising and I would love the opportunity to prove that our team is the best choice to represent your business.

– Brian Meert, CEO and Founder, AdvertiseMint.com