Social media engagement is highly desired among businesses. It’s important for building the relationship between a brand and customers. It can strengthen brand loyalty among consumers and increase word of mouth advocacy, the least expensive and most effective form of marketing.
As of late, content engagement has declined by 50 percent. Even if social media hasn’t gone anywhere, social sharing has become much less popular than what it was in 2015. The decline of content sharing on social networks is a result of increased competition. Yet, the volume of content continues to increase.
What does this mean for content marketing? Well, it means that it’s time to update your approach to content production. First of all, the volume of published content continues to increase. Given that, the websites that find success on these platforms are the ones that have built a strong reputation for unique and reliable content. Viral posts and clickbait articles are less effective now than what they used to be. While the majority of content gets no backlinks, reliable evergreen content seems to obtain links and shares.
To boost your social media engagement, you need to then write long, unique articles that catch the attention of your audience. If you need help with producing such content, there are many writing services that can make the job easier for you.
Here is a list of 8 writing services that can help you optimize and polish your content:
Grammarly is an editing application that you can use for proofreading and detecting plagiarism. You’re able to enhance your content by letting the application identify mistakes in spelling, punctuation, grammar, style, and word choice. After you copy and paste your content, the app will start the editing process. The editing suggestions are also explained, which is good if you want to avoid the same mistakes in the future.
2. Handmade Writing
A website that has a wide range of writing and editing services for different purposes, Handmade Writing’s essay writing services will make your content smooth, clear, and engaging. The service doesn’t only focus on students but also serve business people who need some professional writing or editing help for their content.
To use the service, fill in the details of your writing or editing project then Handmade Writing will assign a writer who is experienced in the topic. You can download the completed text or edited version of your text from the site.
3. Hemingway App
Hemingway App is an online editor that analyzes your text and provides suggestions for making it easier to read. Since people appreciate brevity, especially in business, this app is good if you’re looking for a concise version of your text. To make your text concise, it identifies parts that could be expressed in a more succinct way.
The app also detects passive voice and other difficult sentence structures that can reduce readability. You will get a readability score after the analysis.
4. Keyword Density Analyzer
Keyword Density Analyzer is a helpful SEO tool on the SEObook website that allows you to check the keyword density of your content. You can copy and paste your text or enter the URL of your website, and the results showcase your most frequently used words and phrases. You want your main keyword to appear on top of the search results. Keep in mind, however, that your keyword density shouldn’t exceed 2.5 percent.
A writing software that consists of a grammar checker, style editor, and writing mentor, ProWritingAid can help you produce and edit content. The app includes a thesaurus and word explorer, which are good for finding the right words. As an extra feature, you can visualize your sentence length and variation. Variation in sentence length is important for maintaining the interest of your audience.
A readability application that is focused on text analysis services, Readable includes a copy-and-paste text analysis, website scanning, URL analysis, and email scoring services. After scanning your text, the app will provide a readability score, keyword density analysis, and other statistics that can improve your content.
7. Slick Write
A web-based editing software that analyzes your content for mistakes in spelling, punctuation, grammar, style, and structure, Slick Write helps you improve your text without downloading or installing any software. Its interface is user-friendly, and the layout has only the necessary: editing, writing, analytics, thesaurus, and settings. You can customize the settings for parts you don’t want to be edited.
WriteMyEssayToday is a writing service that offers polished content for any topic. If you’re thinking, “Can anyone write my essay online,” this is a good choice. The services are always tailored to your specific needs, and they don’t only cater to students. In fact, the company’s business writing service is for professionals who need help with their content.
Using the service is easy. You fill in an order form on the website and provide your guidelines. Next, you choose an expert to discuss your project, whether it’s an article for your company blog or a post for social media. After you reach an agreement, the writer or editor will produce the requested content for you. The only thing left for you is to download the final product from the website.
These writing services can help you improve your social media engagement and increase your brand loyalty as a consequence. Building a reputation as a reliable publisher of unique and polished high-volume content pays off in the long term.
The social media landscape is constantly evolving, which means that you need to stay up to date to remain relevant to your audience. Keep in mind that it’s about relationships, and building relationships takes time. In the process, you will learn to understand your customer base better, helping you improve your products or services.
Josh Carlyle is a business developer and writing expert experienced in content management and copywriting. Aware of the latest trends in the digital marketing industry and online business, Josh always shares his knowledge and ideas with entrepreneurs, writing blogs from the insights of a professional business person.