MAY 20, 2020 Will Francis / Unsplash There isn’t any area of life that the COVID-19 pandemic hasn’t impacted, and marketing is no exception. Some advertisers and social media platforms have specifically “outlawed” coronavirus-related content, causing brands to scramble if they originally … [Read more...]
How to Keep Your Online Customers During The COVID-19 Pandemic
MAY 19, 2020 Photo courtesy of BigSpy Everyone, both buyers and sellers, is affected by the COVID-19 pandemic. Companies across various industries are experiencing one of the most unprecedented situations while economies are being impacted worldwide. In light of all this, how can you … [Read more...]
5 Simple Steps to Creating a Successful Brand-Building Campaign
MAY 7, 2020 Pixabay Creating a solid brand strategy is not easy. Almost every iconic company has had a bumpy ride. Founders of Tesla, Apple, and Amazon have likely gone through a fair share of struggle when it comes to branding. Yet, failure is a harsh reality that you can’t shrug off. Even if … [Read more...]
