AdvertiseMint

Grow your business with Facebook, Instagram & TikTok advertising. Let's talk 844-236-4686.

  • Home
  • Services
    • Facebook Advertising Agency
    • Advertising Agency for Amazon
    • TikTok Advertising Agency
    • Google Ads Advertising Agency
    • Instagram Advertising Agency
    • Snapchat Advertising Agency
    • LinkedIn Advertising Agency
    • Spotify Advertising Agency
    • Pinterest Advertising Agency
    • YouTube Advertising Agency
  • Pricing
  • Blog
  • About
  • Contact
  • 844-236-4686
  • Get Started
You are here: Home / Facebook / How to Add a MailChimp Sign-up Form to Your Facebook Page

December 29, 2017

How to Add a MailChimp Sign-up Form to Your Facebook Page

Use Facebook’s extensive user base of over two billion potential customers to build a list of subscribers for your email marketing list. You can do this by adding a MailChimp sign-up form to your Facebook page. It’s quick to integrate and an even quicker way to build up potential leads that this FB ad agency loves.

Here’s How It Works

When users fill out the sign-up form through your Facebook page, their information will be added to your MailChimp subscribers list. After you set up the form, users can select the Email Newsletter tab from the left column of your page to fill it out.

The admin of your Facebook page is the only one who can add the sign-up form. You must first integrate Facebook with your MailChimp account to add a form. Also note that sign-up forms are only visible on the desktop version of Facebook, not mobile.  This means that if the bulk of your Facebook traffic is over mobile, consider opting for another sign-up form.

Users can access your sign-up form by clicking on the Email Newsletter tab on your page’s left column.

How to Add a MailChimp Sign-Up Form?

Step 1: First you’re going to want to integrate your MailChimp with your Facebook. You do this by logging in to your MailChimp account, selecting your profile name, and then selecting “Account” from the dropdown menu.

Step 2: Select “Integrations.”

Step 3: Select the Facebook page you want to use from the “Page to use” dropdown menu.

Step 4: Choose which list you want to add your Facebook subscribers to from the “List to use” dropdown.

Step 5: Select “Yes” under the “Use signup form” tab.

Step 6: In the “Form theme” dropdown, select which style you want to use for your form. You can either choose your MailChimp theme or the Facebook-esque theme, which matches Facebook’s look and design.

Step 7: Type in the name you want to give your tab label.

Step 8: Save your form.

MailChimp is a valuable resource when used with Facebook. Not only can you create sign-up forms, but you can also create Facebook ads on MailChimp.

Promote Your MailChimp Sign-Up Form and Maximize Your Conversions

Paid Mailchimp Promotion

What good is a sign-up form with no sign-ups? If your form is not getting any hits, consider running a Facebook ad that promotes your Mailchimp sign-up form. You can do this by logging into Mailchimp directly and have it be promoted for $5 a day on Facebook which is an extremely common and popular tactic for email marketing. After choosing the promotion option, choose which audience you would like the ad to target.

Then it’s time for the creative aspect of ad building. You will be prompted to fill out a short blurb of content to entice your audience to click on the ad, then the link to the sign-up form itself, choose whether you want a subscribe or sign up button label, and watch your leads grow!

Consider Segmentation

After you went ahead and followed the earlier steps, you can go ahead and track your leads via segmentation, a common and extremely helpful email marketing tactic. Segmentation refers to the process of separating your new contacts based on the information you may have collected from them (which could be a pretty hefty bit of information) and sending them different emails based on that information that they share.

With standard Mailchimp, you can build up to five segmentations– and even more if you have the premium plan. Whether you choose to send automated emails, follow Mailchimp’s pre-filled templates that send to sign-ups that meet your pre-determined criteria, or do a mix of the above that works the best for you, segmentation might lead you the conversion rate of your dreams.

You can make segments based on when you received their information or more complex options such as matching answers in the original sign-up form. Then, make sure to name your segment accordingly so you can distinguish between them as easily as possible.

Can I Remove a Sign-Up Form?

Did all of this sound great and then in practice you found the form itself lackluster and you want to try something new? No worries, removing a sign-up form is just as quick and easy as embedding one on your Facebook page. Simply go to the Facebook integration tab on your Mailchimp account and click “no audience connected” and this should remove the form from your page.

Comments

comments

Article by Anna Hubbel / Facebook

About Anna Hubbel

Anna Hubbel is a contributing writer for AdvertiseMint. Anna writes about trending digital advertising topics, including news stories, how-to guides, and detailed marketing strategies. She works as a freelance writer, having written columns for OnStage Blog, a theater-themed website, as well as other blogs. She also has experience as a videographer, photographer, and web designer. Anna earned her bachelor’s degree in Communication from Saint Vincent College in 2014. She earned a Master of Arts degree in Communication, with a focus on organizational communication, from the College at Brockport in 2019.

Complete Guide to Facebook Targeting

Download our FREE Facebook guide with over 850 ad targeting options.

  • This field is for validation purposes and should be left unchanged.

Speak with an Advertising Specialist

Want to learn more about what advertising platforms are best for growing your business.

Schedule a FREE call with our experts. 

Ad Targeting Infographics

  • Amazon DSP Ad Targeting
  • Facebook Ad Targeting 
  • Hidden Facebook Ad Targeting
  • LinkedIn Ad Targeting
  • Snapchat Ad Targeting
  • Digital Ad Platform Policies
Hear the Audiobook FREE on Audible

Browse by Platform

  • Facebook
  • TikTok
  • Instagram
  • Twitter
  • YouTube
  • LinkedIn
  • Snapchat
  • Pinterest
  • Amazon
  • Google

Popular Articles

(Updated 2021) How to View What Your Facebook Profile Looks Like to Others

How to Make Money on TikTok

New Instagram Sorting Feature Shows Who Appears on Your Feed the Most

12 Ways to Become TikTok Famous

Here’s Where Instagram Keeps All the Posts You Liked

How to Hide Your Facebook Post from a Specific Person

Instagram’s Warning Notification Gives At-Risk Accounts a Second Chance

6 Important Marketing Theories and How to Apply Them on Social Media Campaigns

35 Banned and Restricted Products You Can’t Advertise on Facebook

The Best Time to Post on TikTok, According to Data

AdvertiseMint

  • Home
  • About
  • Careers
  • Blog
  • Definitions
  • Programs
  • FAQ
  • Press
  • Phishing Scam
  • Sitemap

NEWSLETTER

Get expert insights and latest news in digital advertising every week

NEWSLETTER

Certifications



advertisemint google partner     

7080 Hollywood Blvd, Hollywood, CA 90028       |       844-236-4686

Facebook Advertising | Instagram Advertising | Google Advertising | Amazon Advertising | Pinterest Advertising | Tiktok Advertising
Terms and Conditions | Privacy Policy | Cookie Policy
© 2021 AdvertiseMint All Rights Reserved.