AdvertiseMint

The #1 Facebook Advertising Agency. 844-236-4686

  • Home
  • Services
    • Facebook Advertising Agency
    • Instagram Advertising Agency
    • Snapchat Advertising Agency
    • LinkedIn Advertising Agency
    • Spotify Advertising Agency
    • Google Ads Advertising Agency
    • Amazon Advertising Agency
    • Pinterest Advertising Agency
    • TikTok Advertising Agency
    • YouTube Advertising Agency
  • Pricing
  • Blog
    • Wiki
  • About
  • Contact
  • 844-236-4686
  • Get Started
You are here: Home / Uncategorized / Facebook Advertising Objective: Promote a Product Catalog

December 8, 2016

Facebook Advertising Objective: Promote a Product Catalog

product-catalogue

If you choose “Promote a product catalog” as your Facebook advertising objective, you will be able to create dynamic ads, ads that advertise products from your product catalog. Dynamic ads work well if you target customers who have browsed through your catalog but have not yet purchased an item. The pixel will track which pages of your website your customer visited (i.e. product catalog or checkout) and, based on its findings, will serve a relevant ad to that customer. For example, if your customer browsed through your collection of fur coats, your ad will advertise that same product. Dynamic ads are great tools that push interested customers to make a purchase.

[bctt tweet=”Here’s all you need to know about Promote a Product Catalog. ” username=””]

Although Dynamic ads sound like they require a lot of effort to create and maintain, they, on the contrary, run on their own. With dynamic ads you can:

  • Promote all of your products with unique creative without having to configure each individual ad.
  • Set up your campaigns once and continually reach people with the right product at the right time.
  • Reach people with ads on any device they use.
  • Show people ads for products they are interested in order to increase their likelihood to purchase.

In order to create dynamic ads, you must have two essential things: the Facebook Pixel and a Product Catalog

A product catalog, also known as a product feed, is a list of products you would like to advertise on Facebook. The product catalog you create on Facebook must have a product ID, name, description, landing page URL, image URL, and availability, among many others.

The Facebook Pixel is a piece of JavaScript code that tracks your customer’s webpage destination. If your customer goes to your About page, your Contact page, or your Checkout page, the Facebook pixel will know. The Pixel is an essential element of your Dynamic ad as its trackings help you advertise relevant products your customers already expressed interest in.

If you want to promote relevant products from your catalog to interested customers, then you should choose “Promote a product catalog” as your Facebook advertising objective and create a dynamic ad.

Was this post helpful? Leave your comments below or share this link to friends.

Comments

comments

Article by Anne Felicitas / Uncategorized / advertising agency, business, digital advertising, digital marketing, facebook ads, facebook advertising, facebook advertising agency, facebook advertising objective, social media advertising agency

About Anne Felicitas

Possessing five years of digital writing experience, Anne Felicitas is the blog editor of AdvertiseMint, a Facebook advertising agency that specializes in Facebook and Instagram ad management. Anne writes content and oversees a team of freelance writers and contributors, ensuring the AdvertiseMint blog regularly produces both short- and long-form content related to social media, marketing, and advertising.

Complete Guide to Facebook Targeting

Download our FREE Facebook guide with over 850 ad targeting options.

  • This field is for validation purposes and should be left unchanged.
Hear the Audiobook FREE on Audible

Posts by Network

  • Facebook
  • Twitter
  • LinkedIn
  • YouTube

Posts by Category

  • Hiring
  • Press Release

Popular Articles

social-media-customer-service

How to Use Social Media to Drive Customer Retention

fomo-marketing

7 Great FOMO Marketing Tactics That Will Drive Sales

instagram-rooms

7 Ways to Use Instagram Live Rooms to Engage and Sell

how-to-drive-sales-using-facebook-messenger

How to Excite Customers and Drive Sales with Messenger

How Brands Use TikTok

TikTok Content Inspiration to Amplify Your 2021 Strategy

women-selling-on-amazon

How Women Are Winning on Amazon [Infographic]

facebook-marketing-partner-updates

Updates Announced for Facebook Partner Directory

The 10 Best Facebook Marketing Books That’ll Help Improve Your Ad Results

6 Tips to Keep in Mind Before Selling Your Products on Amazon

Copywriting Tips For High Performing, High Conversion Video

AdvertiseMint

  • Home
  • About
  • Careers
  • Blog
  • Definitions
  • Programs
  • FAQ
  • Write for Us
  • Press
  • Sitemap

NEWSLETTER

Sign up for our weekly email on Facebook ads.

NEWSLETTER

Our Location

Certifications



advertisemint google partner     

7080 Hollywood Blvd, Hollywood, CA 90028       |       844-236-4686

Terms and Conditions | Privacy Policy | Cookie Policy
© 2021 AdvertiseMint All Rights Reserved.
This site uses cookies. Find out more.