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April 19, 2018

More People Use Facebook, But It’s Losing Younger Users

More People Use Facebook, But It’s Losing Younger Users

April 19, 2018 Anne Hubbel As the numbers continue to rack up, it’s impossible to believe that Facebook could ever stop being the most widely used platform. However, Emarketer’s latest social forecast shows that, while overall user count is high, Facebook is losing younger … [Read more...]

Article by Anna Hubbel / Advertising, and Data, Facebook, Facebook Ads, Stats / data, emarketer, facebook, predictions, social media, studies

April 6, 2018

Facebook Removes Ad Targeting by Sexual Orientation to Prevent Discrimination

Facebook Removes Ad Targeting by Sexual Orientation to Prevent Discrimination

April 6, 2018 Anna Hubbel It’s one change after another for Facebook as the company continues to improve the security of its platform and prevent misuse. However, not all the changes are considered good by some organizations. According to BuzzFeed News, Facebook recently (and quietly) took … [Read more...]

Article by Anna Hubbel / Advertising, Facebook, Facebook Ads, News, Product Updates / ad targeting, facebook, facebook ads, facebook advertising, facebook product updates, lgbtq, news

March 29, 2018

Facebook to Stop Advertiser Access to Third-Party Data

Facebook to Stop Advertiser Access to Third-Party Data

March 29, 2018 Anne Felicitas Facebook makes more changes in response to the Cambridge Analytica scandal—this time, it’s eliminating third-party data from its ad targeting options. Because Facebook has less control over third-party data, for example, where or how they are collected, the … [Read more...]

Article by Anne Felicitas / Advertising, Facebook Ads, Most Popular, News / advertising facebook ads, digital advertising, digital marketing, facebook, facebook advertising, mark zuckerberg, news

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