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You are here: Home / Facebook / How to Create a Facebook Boosted Post

November 3, 2016

How to Create a Facebook Boosted Post

Most entrepreneurs new to Facebook advertising begin with a Boosted Post. It is the easiest ad to create, after all. In fact, boosting a post does not involve most of the steps required to create a Facebook ad through Ads Manager. Because of its simplicity and ease, those who do not have a Facebook advertising agency to help them professionally should begin with boosted posts before dabbling with the more complex ad formats like canvas, single image, video, and carousel ads.

To learn how to create a Facebook Boosted Post, follow the steps below:

Step 1: Create post then boost

To create a Boosted Post, you must first write a regular Facebook post on either your fan page or business page. Note that you cannot create boosted posts from your personal Facebook account.

After writing your post, click the “Boost Post” button on the bottom.

how-to-create-a-facebook-boosted-post1

Step 2: Choose your audience and budget

Choose your audience by adjusting who you want your post to target. If you’re new to audience targeting, consider reaching out to a Facebook marketing partner for help.

Afterward, proceed to the next section where you can adjust your budget.

how-to-create-a-facebook-boosted-post2

Step 3: Choose payment method then set budget

Choose your preferred payment method. You can choose to pay with either your credit card or your Paypal account. After you’ve chosen your payment method, click “Set Budget.”

how-to-create-a-facebook-boosted-post3

Step 4: Click “Publish”

You will see, as indicated by the highlight below, the budget amount next to the “Publish Button.” This confirms that your post is a boosted post. As soon as you publish, your post will be sent to Facebook for review. Once approved, Facebook will serve your post to your preferred audience.

Click “Publish” to publish your Boosted Post.

how-to-create-a-facebook-boosted-post4

Step 5: You’re done!

Your post should appear on your Facebook timeline. If you want to cancel your post, simply delete it.

how-to-create-a-facebook-boosted-post5

Did you find this How To article about creating a Facebook Boosted Post helpful and informative? Then you might be interested in discovering more about Facebook courses for beginners, or perhaps some interesting Facebook advertising statistics!

Learn More:

How Do Facebook Ad Agencies Price Themselves?

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Article by Anne Felicitas / Facebook

About Anne Felicitas

Possessing five years of digital writing experience, Anne Felicitas is the blog editor of AdvertiseMint, a Facebook advertising agency that specializes in Facebook and Instagram ad management. Anne writes content and oversees a team of freelance writers and contributors, ensuring the AdvertiseMint blog regularly produces both short- and long-form content related to social media, marketing, and advertising.

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