Power Editor, a tool designed for advertisers who create and manage multiple ads at once, allows you to do advanced tasks such as importing data from Excel and managing bulk ads, individual ads, and ads sets. Power Editor, although only available on chrome when accessing through desktop, comes as an app version which Facebook released in 2015 due to a growing need to manage Facebook ads on the go. With the Power Editor App, users can track ad performance, edit existing ads, edit ad budgets and schedules, receive push notifications, and create ads.
Learn more about Power Editor here. Click To Tweet
Although the app allows advertisers to create and edit ads on the go, it is still recommended that they use Power Editor on desktop. With a larger screen and keyboard, it is easier to use.
To access Power Editor, you’ll need to go to facebook.com using the Chrome browser and follow the steps below.
Step 1: Go to Power Editor
Click the “Business Manager” tab and, from the drop down menu, click “Power Editor“.
Step 2: You’re done!
Once in Power Editor, you can edit from the campaign, ads set, or ads level. Think of these levels as a matryoshka doll. Open the campaign level, and you will find ad sets within it. Open ad sets, and you will find ads within it. The farther you go into these levels, the more specific it gets.
Recommended Articles Related to Facebook Advertising
- What Should You Look for When Hiring a Facebook Ad Agency?
- What Is Facebook Relevance Score?
- What Is Native Advertising?
- WhatsApp Shares User Data with Facebook
- What Is the Difference Between Ads Manager and Power Editor?
- How To Craft A Successful Facebook and Instagram Video Ad
Was this information on Facebook Power editor informative? Leave your thoughts below on the comments section!
