AdvertiseMint

Grow your business with Facebook, Instagram & TikTok advertising. Let's talk 844-236-4686.

  • Home
  • Services
    • Facebook Advertising Agency
    • Advertising Agency for Amazon
    • TikTok Advertising Agency
    • Google Ads Advertising Agency
    • Instagram Advertising Agency
    • Snapchat Advertising Agency
    • LinkedIn Advertising Agency
    • Spotify Advertising Agency
    • Pinterest Advertising Agency
    • YouTube Advertising Agency
  • Pricing
  • Blog
  • About
  • Contact
  • 844-236-4686
  • Get Started
You are here: Home / Instagram / Ways to Promote Your Blog with Snapchat and Instagram for Free

September 15, 2017

Ways to Promote Your Blog with Snapchat and Instagram for Free

Photo Courtesy of TechCrunch

Want to use social media to promote your blog? With millennial usage blowing up across Snapchat and Instagram, these are the platforms that can really boost your blog’s exposure.

Although Instagram offers more advantageous functions for bloggers, there are still ways to reap the benefits from both the Instagram and Snapchat platforms without paying for ads.

With Instagram

One of the best features of Instagram is its connection to Facebook because Facebook asks your existing friends to follow you on Instagram. But there are even more advantages to Instagram.

Here are a few ways you can use Instagram to promote your blog:

  1. Use hashtags to increase your discoverability. Placing hashtags in both the caption and the comments section of your post increases the likelihood of users discovering your post during a hashtag search.
  2. Include a link to your blog in your Instagram bio. You can then refer users to your blog’s link in the caption of each post.
  3. Create beautiful or compelling photos that reflect your blog’s content. The more professional your Instagram photo looks, the more users will see you as an expert in your field. Invest the time and effort into making top-notch Instagram photos.
  4. Research what your followers consider important and frame your posts around those things. Back in July, Instagram announced a new algorithm, which rearranges feed posts based on the type of content that best fits users’ interests. If you have a photography blog, for instance, explore what types of subjects your followers seem to enjoy most. Do they like boats? Share artsy photos of different boats. Do they like food? Share artsy photos of food. (You get the idea.)
  5. Share photos and videos of yourself working on your craft. Give your followers a behind-the-scenes look into the work you put into your blog. Have fun with it!

With Snapchat

snapchat advertising agency

Here are some of the ways you can use Snapchat to boost your blog:

  1. Take a Snap of yourself working on your blog and make it your Story. This gives your followers a look into who you are, which increases your likeability and, subsequently, the chances that your followers will want to check out your blog.
  2. Include a link to your blog in a Snap. Use the Snapchat Paperclip tool to attach a website link. This way, users can just swipe up to open the link.
  3. Take Snaps of yourself giving demonstrations based on content from your blog. For instance, if you have a cooking blog, take Snaps of yourself in the kitchen, demonstrating the proper way to whisk eggs or the correct amount of salt to add to boiling water.

What other ways can you promote your blog with Snapchat and Instagram? Share your thoughts in the comments section below.

Comments

comments

Article by Anna Hubbel / Instagram

About Anna Hubbel

Anna Hubbel is a contributing writer for AdvertiseMint. Anna writes about trending digital advertising topics, including news stories, how-to guides, and detailed marketing strategies. She works as a freelance writer, having written columns for OnStage Blog, a theater-themed website, as well as other blogs. She also has experience as a videographer, photographer, and web designer. Anna earned her bachelor’s degree in Communication from Saint Vincent College in 2014. She earned a Master of Arts degree in Communication, with a focus on organizational communication, from the College at Brockport in 2019.

Complete Guide to Facebook Targeting

Download our FREE Facebook guide with over 850 ad targeting options.

  • This field is for validation purposes and should be left unchanged.

Speak with an Advertising Specialist

Want to learn more about what advertising platforms are best for growing your business.

Schedule a FREE call with our experts. 

Ad Targeting Infographics

  • Amazon DSP Ad Targeting
  • Facebook Ad Targeting 
  • Hidden Facebook Ad Targeting
  • LinkedIn Ad Targeting
  • Snapchat Ad Targeting
  • Digital Ad Platform Policies
Hear the Audiobook FREE on Audible

Browse by Platform

  • Facebook
  • TikTok
  • Instagram
  • Twitter
  • YouTube
  • LinkedIn
  • Snapchat
  • Pinterest
  • Amazon
  • Google

Popular Articles

(Updated 2021) How to View What Your Facebook Profile Looks Like to Others

How to Make Money on TikTok

New Instagram Sorting Feature Shows Who Appears on Your Feed the Most

12 Ways to Become TikTok Famous

Here’s Where Instagram Keeps All the Posts You Liked

How to Hide Your Facebook Post from a Specific Person

Instagram’s Warning Notification Gives At-Risk Accounts a Second Chance

6 Important Marketing Theories and How to Apply Them on Social Media Campaigns

35 Banned and Restricted Products You Can’t Advertise on Facebook

The Best Time to Post on TikTok, According to Data

AdvertiseMint

  • Home
  • About
  • Careers
  • Blog
  • Definitions
  • Programs
  • FAQ
  • Press
  • Phishing Scam
  • Sitemap

NEWSLETTER

Get expert insights and latest news in digital advertising every week

NEWSLETTER

Certifications



advertisemint google partner     

7080 Hollywood Blvd, Hollywood, CA 90028       |       844-236-4686

Facebook Advertising | Instagram Advertising | Google Advertising | Amazon Advertising | Pinterest Advertising | Tiktok Advertising
Terms and Conditions | Privacy Policy | Cookie Policy
© 2021 AdvertiseMint All Rights Reserved.