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March 1, 2016

Snapchat Poaches Facebook’s Ad Network Exec

Talk about scandal – Sriram Krishnan, the Facebook executive who has been running the company’s ad network was poached by Snapchat. Background on Krishnan: He joined Facebook back in 2013 and helped launch the ad network called Audience Network, in early 2014 so that Facebook could sell display … [Read more...]

Article by Jennifer Everett / Snapchat / facebook, facebook ads, snapchat

February 25, 2016

Advertisers Can Now Create Custom SnapChat Geofilters

Geofilter Your Next Big Event! It may be surprising, but Snapchat users don’t believe they have enough geofilter overlays. So, now they can make their own and define the areas that they’ll show up. Users can choose areas that are a minimum of 20,000 square feet – about the size of your office – to … [Read more...]

Article by Jennifer Everett / Snapchat / geofilters, snapchat, snapchat advertising, snapchat filters

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