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April 13, 2016

Facebook’s 2016 F8: Profile Expression Kit

The Profile Expression Kit is a new identity expression platform that includes profile pic frames for Pages and enables people to post a profile video from third party apps with one click. With more than 4.5 billion views and nearly 30 million profile picture updates every day, Facebook profiles … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

The Ultimate Guide to Instant Articles for Publishers

If you're behind on the game, Instant Articles are a HTML5 document optimized for fast mobile performance, rich storytelling capabilities, branded design and customized visual display. “Instant Articles are a huge deal because Facebook is building the infrastructure to allow publishers to live … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

Facebook 2016’s F8: Facebook Surround 360

Looks impressive right? Today at F8, Facebook revealed the “Surround 360”, a 17-lens 3D VR camera that looks like a UFO on a stick and requires almost zero post-production work, unlike most VR rigs. Facebook won’t be selling the Surround 360. Instead, later this summer it will put the hardware … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

Facebook’s 2016 F8: Account Kit

At today's F8 conference, the Account Kit was launched - a new software that third-party developers can add to apps that allow end users to sign in with an email or phone number. That's right - no passwords necessary. After users enter their info, the service sends them a code to type in and boom, … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

Facebook’s 2016 F8: Live Video Tab Launched

Facebook has been pushing live video into users feeds, and streams from publishers and celebrities have been getting hundreds of thousands of concurrent viewers and tens of millions of total views. Now, Facebook is making it a lot easier to watch and make live video. Remember how there used to be a … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

F8 Update: Facebook’s 10-Year Plan focuses on Products, Connectivity, Artificial Intelligence and Virtual Reality

Zuckerberg starts by focusing on his broader goals of connecting the world and giving everyone a voice. "That’s the roadmap for the next ten years. We are building the technology to give anyone the power to share anything they want with anyone else," Zuckerberg said at the opening of the F8 … [Read more...]

Article by Jennifer Everett / Facebook

April 12, 2016

Facebook Chatbots & Live Chat APIs at F8

We’ve got some top secret info that was leaked – even though it is only a few days before it will be announced at the F8 conference, it is still exciting. The story? Since most businesses don’t have the resources or tech skills to build chatbots themselves, Facebook wants them on Messenger. … [Read more...]

Article by Jennifer Everett / Facebook

April 11, 2016

Facebook’s New Ad Policy Allows Publishers to Share Branded Content

Despite Facebook’s unique status as a distribution platform for publishers, it hasn’t been the most effective at helping publishers make money. However, Facebook recently announced some big changes to its ad policies that make it easier for brands and publishers to monetize their content. Under the … [Read more...]

Article by Jennifer Everett / Facebook

April 11, 2016

Facebook Carousel Ads Are Now Reusable

As always, Facebook is monitoring which of their ad features are giving marketers the most bang for their buck. This time, they noticed that Facebook Carousel Ads drive better performance than single image ads. Why? Because they allow you to showcase multiple relevant images to potential … [Read more...]

Article by Jennifer Everett / Facebook

March 31, 2016

Now You Can Add Video Ads to Facebook Instant Articles

EXCITING NEWS for you this week! Facebook is making more changes to the advertising policies for its Instant Articles – now, publishers can place video ads into the content that they post on the platform. Facebook previously said that they would allow publishers to have an ad unit it the bottom … [Read more...]

Article by Jennifer Everett / Facebook

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