More than 250 million people visit Pinterest's website every month. Eighty million of those users are from the U.S., many of whom are about twice as likely to earn high incomes. With more than 90 percent of users visiting Pinterest to make purchase decisions, it’s evident that the social media … [Read more...]
12 LinkedIn Video Tips to Boost Your Content Marketing Strategy
LinkedIn is unmatched among social media platforms for B2B content marketing. For one thing, the social media giant boasts the largest audience of business professionals looking for new hires, new products, and new information and tools to increase their productivity and profitability. For … [Read more...]
Facebook Stories Tips and Tricks
Facebook Stories certainly isn’t growing as quickly as its Instagram counterpart, ask any Facebook ad agency. While the former social media feature reached 150 million daily active users last year, the latter was already up to 300 million. Sure, Facebook Stories may be a bit of a ghost town, but its … [Read more...]
A Brief History of Facebook’s Ad Targeting Restrictions
Due to a series of data security scandals, Facebook’s ad targeting features have undergone a major overhaul in regard to sourcing and distributing personal information. Here is a history of Facebook’s ad targeting restrictions and the reasons for their implementation. Limiting Demographic and … [Read more...]
Pinterest Users Are Searching for Summer Pins—Here’s How to Reach Them
Nicole Frost, writer at Advertisemint, facebook advertising agency Summer is approaching, and Pinterest users are already on board with the seasonal change. If you want your brand to align with this month’s Pinterest trends, incorporate some of these ideas to boost visibility and search … [Read more...]
8 Books for Industry-Leading Facebook Advertisers
Nicole Frost, writer at Advertisemint, facebook advertising agency The Facebook marketing stats are undeniably impressive: the platform has more users than any other social media website, making it one of the best places to promote your business. But, with more than 90 million business … [Read more...]
4 Ways to Leverage Facebook Messenger Ads
Nicole Frost, writer at Advertisemint, facebook advertising agency It’s no secret that there are only so many places to effectively show advertisements and marketing content on Facebook. While many advertisers already put their ads on the most popular ad placements Facebook offers (News Feed and … [Read more...]
How to Use Instagram Story Highlights as a Branding Tool
Nicole Frost, writer at Advertisemint, facebook advertising agency If you aren’t already using Instagram to promote your brand, you’re missing out on a powerful way to reach and connect with your followers. Stories is one of the site’s most popular features, and now you can save your … [Read more...]
Incorporate These Trending Summer Topics to Your Pinterest Pins
The weather is getting warmer, days are becoming longer, and people are gearing up for barbecues and beach trips. You can use this seasonal change, and all of the holidays that come with it, as a guide to create Pinterest content. Yes, capitalize on some of the season’s biggest Pinterest trends to … [Read more...]
Crediting Sources on Social Media: Why and How to Do It
Nicole Frost, writer at Advertisemint, facebook advertising agency Whether you’re reading a blog post, scrolling through memes, or watching a video on the internet, chances are the content you’re viewing was inspired at some point by another piece of creative work. Recycling information isn’t … [Read more...]
