Facebook Ads

There’s nothing more humiliating than owning a Facebook page with only a few followers. Your business won't look so good if a page visitor sees that you're only sporting 150 likes and 80 followers. Owning a Facebook page with a large following gives your business credibility, more leads, … [Read more...]

Facebook recently announced on its Facebook Business page that you can now earn money by simply going live on Facebook. The new feature on Facebook Live, called Ad Breaks, lets you take short breaks from your live video to run 10- or 15-second ads. If you're a Facebook advertising agency, take note … [Read more...]

This slideshow from an online Facebook webinar presented by Julia Machado, product marketing communications manager at Facebook, discusses everything you need to know about the Audience Network: how it works, why you need to use it, and how you can get started. Expanding the Power of Facebook … [Read more...]

This year seems to be a busy one for Facebook as it hustles to provide its users new features and updates, from original video content to Facebook Stories to Live Audio. Note that while some of these features are slowly rolling out to users in select countries (mainly the U.S.), some are still in … [Read more...]

Update December 16, 2019, 5:07 p.m.: Facebook removed gray verification badges from business pages. Those with gray verification badges no longer have them. Those who want to obtain a gray verification badge can no longer apply for one. Blue verification badges still remain. Only public figures, … [Read more...]

Earlier in November, TechCrunch spotted, on its business Page, a Jobs tab from which employers can post job openings. This Jobs feature from November, which seemed to be a test, is now officially rolling out to Facebook business pages. Businesses in the U.S. and Canada can now post job openings … [Read more...]

  On February 14, Facebook announced the few changes it made to Facebook videos. If you’re an advertiser, social media marketer, or publisher who creates video ads or original video content, it’s important that you heed these changes. Here are the five changes you need to know. Videos Play … [Read more...]

Facebook made a move that strongly suggests an attempt to produce original video content that rivals Youtube's. Last week, Facebook hired Mina Lefevre, former MTV executive vice president, as head of development. She announced her new position on her Facebook page saying, "I am excited to share … [Read more...]

In the digital age, social media is the most popular platform to promote content. Once a post goes live, publishers release their content on Facebook, Twitter, Pinterest, and LinkedIn, among many others. It’s easy to imagine why this method is the most popular. Not only is it free, but promoting … [Read more...]

Facebook announced on Wednesday that it’s making three changes to Facebook ad targeting to prevent housing, employment, and credit card ads from discriminating against people of certain personal attributes. Facebook said that it has revised its policy, which now states that ads cannot … [Read more...]