Facebook Ads

In 2022, it goes without saying that you simply need Facebook as part of your digital marketing strategy. But there’s a huge learning curve when it comes to running Facebook ads. Luckily, there are numerous books out there to help. Here are our favorites. Ultimate Guide to Facebook Advertising … [Read more...]

Running Facebook contests is a proven way to get likes, followers, and generate buzz around a product or brand. It’s also a budget-friendly social media marketing idea, as you’re in charge of choosing the budget and the prize. As an ad company ourselves, we love it. In this post, we’re going to … [Read more...]

Christina Morilla / Pexels It’s no secret that podcasts as a medium have risen in popularity for the past few years. If you are thinking of starting your own podcast, there’s never been a better time.  Fortunately, starting a podcast nowadays is fairly easy, and you don’t really need to be a … [Read more...]

Events are an integral part of an organization’s brand-building efforts. Not only do they get the word out about your product or service, but they also provide a platform for many to learn, interact, and grow. The best way to market your upcoming event is to leverage social media platforms and … [Read more...]

Facebook is testing a feature that allows advertisers to select a topic they don't want their ads to appear alongside in News Feeds. A feature like this is currently available to advertisers; however, it only applies to Audience Network ads so far. That is, ads that appear on the apps and … [Read more...]

In digital marketing, establishing credibility and security is paramount. Domain verification on Facebook emerges as a critical step for businesses seeking to solidify their online presence and unlock a realm of advanced features. This comprehensive guide will unravel the intricacies of domain … [Read more...]

Brands are combating to grab customers' attention, and using personalization tactics could help you attract even more consumers.  Imagine receiving a generic email about a flash sale by some brand. Now, compare it with a personalized message that addresses you by your name and highlights products … [Read more...]

Facebook is currently working on features that will help prepare for the iOS14 update, which already has rolled out to several Apple users. Additionally, the social media company has listed recommendations as to how advertisers can prepare for upcoming changes. Changes to the Attribution … [Read more...]

For months advertisers have anxiously awaited the roll out of iOS14, which includes a capability that allows Apple users to disable data tracking. The update is finally here. Joshua Hansen / AdvertiseMint To find this update, users need only to follow these steps: Open the settings app. … [Read more...]

Apple's iOS14 App Tracking Transparency feature is expected to be the default setting for all users come early spring, reports TechCrunch. The iOS14 feature requires users to opt-in to data tracking, preventing Facebook advertisers and Facebook advertising agencies (among other digital online … [Read more...]