MAR. 11, 2021 Effective content marketing can result in many benefits, including increased visibility, traffic to your site, and conversions. It can also help build credibility and trust while strengthening your recognition as a brand. However, sometimes in the race to have content published … [Read more...]

Researching the human experience and its relationship with consumer behavior, Deloitte conducted a study that encompassed more than 16,000 participants. And their findings largely impacted their 2021 marketing trends. It turns out that more than half of the people participating in the survey stated … [Read more...]

Moritz Knöringer on Unsplash Future-proofing marketing strategies for the upcoming year is something that B2B marketers do without fail, and it's a crucial task in their marketing arsenal. However, considering the unpredictable events of 2020, preparing for 2021 looks quite daunting. But in such … [Read more...]

NOV. 17, 2020 In this episode of Duke of Digital, podcast host and AdvertiseMint CEO Brian Meert is joined by Christian Sierra, digital marketing manager at AdvertiseMint, to discuss Black Friday strategies, including targeting the right audience, crafting an effective offer, and anticipating … [Read more...]

If you manage ad campaigns on your own without the help of a Facebook advertising agency, then you know the difficulties of obtaining high-quality creatives. To obtain these creatives, you will need to either hire a graphic designer or photographer or purchase licensed photos online (unless you can … [Read more...]

Ian Schneider / Unsplash Once upon a time, a startup owner needed to advertise her brand effectively but had exhausted all the organic possibilities — or so she thought. Little did the startup owner know that there was one avenue that she hadn’t yet tried. It was effective, and it didn’t require … [Read more...]

In business, you'll need to stay on top of the latest trends to avoid falling down the pecking order. Digital marketing is the major and most effective method of giving your brand valuable exposure, thanks to the popularity and widespread reach of the internet. Multiple online platforms and software … [Read more...]

Mateus Campos Felipe / Unsplash Influencer marketing has tremendously grown in the recent past. From big to small businesses, entrepreneurs are opening up to this form of marketing tactic. This could be because it leverages the ready audience of an influencer to drive quick results in brand … [Read more...]

Artem Beliaikin / PexelsToday we live in an amazing world where people can get whatever they want, and they often have several options for where they can get it. No wonder businesses spend an incredible amount of resources on marketing. However, overdoing it may result in consumers feeling … [Read more...]

Bruce Mars / UnsplashDigital marketing is all about leveraging all digital channels, such as SEO, PPC, social media, and content marketing to promote businesses and their goods and services to customers. The main job digital marketing establishes through online marketing strategies is to inform, … [Read more...]