It’s easy to envy the popular companies that have those simple but memorable slogans everyone recognizes. Creating a catchy slogan for your brand is one of your biggest challenges as a marketer. The slogan has to be easy to remember and understand, all while accurately and fully conveying the … [Read more...]

You have something to say, and you want to share it online. Awesome! That’s the best way to reach a large audience. But there’s a little something called search engine optimization, otherwise known as SEO, that is needed to boost your blog to the top of Google’s search feed. The better your SEO, the … [Read more...]

  Although most of us use visual creatives for advertising, which a Facebook advertising company does, there’s another option we should (but don’t often) try: audio ads. Just as effective, audio ads are especially impactful when they’re delivered through a popular digital music service like … [Read more...]

If you rely on email marketing, you wouldn’t want your emails to go straight into your customers’ trash folder. However, if you’re not doing email marketing correctly, your emails may land exactly in that folder. Marketo, a company that offers engagement marketing software and solutions, talks … [Read more...]

Looking through Oculus Go’s app store, you’re suddenly struck by crippling indecision. There are hundreds of apps and games to download, but you don’t know which to choose. You neither have the time nor the patience to look through all of the reviews, ratings, and previews to determine which app is … [Read more...]