Instagram Ads

Want to use social media to promote your blog? With millennial usage blowing up across Snapchat and Instagram, these are the platforms that can really boost your blog's exposure. Although Instagram offers more advantageous functions for bloggers, there are still ways to reap the benefits … [Read more...]

Engagement with Instagram videos has dramatically risen since the video capability was added back in 2013, according to an eMarketer report. And publishers are reaping the benefits. Although photos are still in the lead when it comes to engagement, according to a NewsWhip analysis, major media … [Read more...]

Gen Zs, teens aged 20 and under, are the young ipad-owning Instagrammers whose dependence on technology is often met with scoffs and criticisms from older generations (When I was a kid, I spent my time playing outside, not playing video games!). They obtained their first ipads at 12; they taught … [Read more...]

When it comes to generating revenue through Instagram, research has found that it isn't brand-or-business-owned posts that roll in the most dough. It's the posts of influencers that drive engagement. According to a NewsWhip study conducted in June of this year, the engagement levels of paid posts … [Read more...]

Whether it's for social connecting, self-expression, or keeping up with what's popular, mobile video usage is at an all-time high globally, with no sign of slowing down. According to Facebook IQ, daily watch time for Facebook Live broadcasts has quadrupled within the last year, with Instagram video … [Read more...]

The numbers don't lie: Instagram Stories keeps growing as the preferred social platform for both businesses and consumers alike. The feature's 250 million daily users reflect its popularity, which continues to grow as a result of its user-friendliness and effective engagement … [Read more...]

We understand how important Instagram hashtags have become for people and companies alike, especially in the constantly evolving world of social media. Using these symbols can make it easier to organize and find content that matches your interests, which can be incredibly helpful in simplifying your … [Read more...]

You're going to want to invest more time into making your Instagram posts count. There's a new algorithm that rearranges posts to display the best posts first, regardless of when they were posted. Instagram first announced the new algorithm in March 2016 but was not implemented until recently. … [Read more...]

Do you ever catch yourself drooling over an Instagram photo of a meal that simply looks divine? But when other users you follow post food photos, you just scroll past it indifferently. There's a reason some Instagram accounts stand out above the crowd as major influencers. It's not simply a … [Read more...]

Mad Men's Donald Draper said it best when the character from the renowned period drama told Peggy Olson, "You are the product. You, feeling something." The feeling—the experience—that users take away from Instagram is what makes the platform the perfect hub for advertising. Advertising should … [Read more...]