Relevance Score is a metric that estimates your ad's relevance to its target audience in real time. The more relevant an ad is to your audience, the better it’s likely to perform. Ads with high relevance scores will be shown to your target more often than your ads with low relevance scores. How … [Read more...]
Facebook Ads
Please check following posts related to Facebook ads by Advertisemint.
What Is the Facebook News Feed
If you're new to Facebook, you may be unfamiliar with Facebook's anatomy. You might not know where or what the search engine, homepage, or news feeds are. Most user activity occurs on the news feed, perhaps Facebook's most important feature. There, you can view and interact with your friends and … [Read more...]
How to Find and Join a Facebook Group
Facebook exists to connect friends and families both near and far. Thanks to Facebook, we can message loved ones from oceans away and watch their lives unfold as they post stories or update their life events, photos, or background information. Facebook takes it a step further by connecting people … [Read more...]
WhatsApp Shares User Data with Facebook
If you don't know what WhatsApp is, don't worry—you're not alone. These days, the biggest, most popular apps are Facebook, Instagram, and Snapchat. With its prevalence in today's youths and with its billions of daily active users, one can easily overlook other apps. Although WhatsApp's popularity … [Read more...]
What Is the Difference Between Ads Manager and Power Editor?
Like most entrepreneurs new to Facebook advertising, you are probably puzzled over the difference between Business Manager, Power Editor, and Ads Manager. You've maybe heard this term mentioned by a FB ad agency, lectures, and webinars, yet, you don't quite know their differences, locations, and … [Read more...]
How to Update Your Facebook Fan Page Preferred Audience.
If you've just started a Facebook fan page, you're likely facing one problem most people new to a fan page face: a wider audience. With a new fan page but no following, you're left to scramble for an audience, desperately inviting friends and family to like your page. After a certain point, inviting … [Read more...]
How to Add an Admin to Your Facebook Fan Page
For some people, managing a fan or business page alone can be difficult. Even for us here at Advertisemint, it can be difficult! With a business to manage and a social and personal life to maintain, people might have very little time to review and respond to their fan mail and notifications, to post … [Read more...]
A New Teens-Only App Is in Town: Facebook’s Lifestage
Facebook recently released a new app, Lifestage, that targets high school students aged 21 and below. Although those aged 22 and older can download and use the app, they can only view their own profiles. The app, unfortunately, can't verify the ages users claim they are, which could be one way of … [Read more...]
What Is Facebook Reach and Frequency?
Frequency is the average number of times your ad was shown to each person while reach is the number of people who have seen your post. Your post counts as reaching someone when it's shown in News Feed both on desktop and mobile. Be wary, however, that the number for reach Facebook gives you is … [Read more...]
What Is Cost Per Acquisition?
Cost per acquisition, or CPA, is an online advertising pricing method where the advertiser pays for each specified acquisition (or action). For example, you can choose to pay $5 an impression, click, form submit, or sale. Depending on your budget, you can adjust the price you would like to pay per … [Read more...]
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