Facebook Ads

Looks impressive right? Today at F8, Facebook revealed the “Surround 360”, a 17-lens 3D VR camera that looks like a UFO on a stick and requires almost zero post-production work, unlike most VR rigs. Facebook won’t be selling the Surround 360. Instead, later this summer it will put the hardware … [Read more...]

At today's F8 conference, the Account Kit was launched - a new software that third-party developers can add to apps that allow end users to sign in with an email or phone number. That's right - no passwords necessary. After users enter their info, the service sends them a code to type in and boom, … [Read more...]

Facebook has been pushing live video into users feeds, and streams from publishers and celebrities have been getting hundreds of thousands of concurrent viewers and tens of millions of total views. Now, Facebook is making it a lot easier to watch and make live video. Remember how there used to be a … [Read more...]

Zuckerberg starts by focusing on his broader goals of connecting the world and giving everyone a voice. "That’s the roadmap for the next ten years. We are building the technology to give anyone the power to share anything they want with anyone else," Zuckerberg said at the opening of the F8 … [Read more...]

We’ve got some top secret info that was leaked – even though it is only a few days before it will be announced at the F8 conference, it is still exciting. The story? Since most businesses don’t have the resources or tech skills to build chatbots themselves, Facebook wants them on Messenger. … [Read more...]

Despite Facebook’s unique status as a distribution platform for publishers, it hasn’t been the most effective at helping publishers make money. However, Facebook recently announced some big changes to its ad policies that make it easier for brands and publishers to monetize their content. Under the … [Read more...]

As always, Facebook is monitoring which of their ad features are giving marketers the most bang for their buck. This time, they noticed that Facebook Carousel Ads drive better performance than single image ads. Why? Because they allow you to showcase multiple relevant images to potential … [Read more...]

EXCITING NEWS for you this week! Facebook is making more changes to the advertising policies for its Instant Articles – now, publishers can place video ads into the content that they post on the platform. Facebook previously said that they would allow publishers to have an ad unit it the bottom … [Read more...]

Facebook recently introduced improvements to make it easier for marketers to create an immersive and expressive experience on Facebook Canvas Ads. What kind of improvements are we talking about? These Facebook Canvas Ads improvements include a preview sharing feature to easily share a draft … [Read more...]

Once again, Facebook is giving marketers a glimpse into its marketing platform with its new tool so that they can understand how ads perform and what they can do to make their ads better. The name? Delivery Insights. With 3 million advertisers competing for the attention of more than a billion … [Read more...]